SEO & Content Specialist

at  Recruitment Room

REQUIREMENTS

Completed studies or training in marketing, communication sciences or a comparable qualification
Several years of experience (2-4 years) in SEO and online marketing
Solid knowledge of SEO tools and web analysis software (e.g. Sistrix or Google Analytics)
Experience in creating and optimizing content
Technical understanding and experience with Typo3 or a comparable CMS
Strong analytical skills and a data-driven way of working
Good communication skills and ability to work in a team
Independent and structured way of working

Conducting keyword research and analysis to identify traffic potential Optimizing website content, meta tags, headings and internal linking (on-page SEO)
Building and maintaining backlinks and improving external linking (off-page SEO)
Ensuring technical SEO standards, including loading times, mobile optimization and crawling (together with external service providers)
Developing and implementing content strategies that appeal to both users and search engines
Using web analysis tools such as Sistrix to monitor and improve website performance
Continuous training and adaptation to the latest SEO trends and techniques
Close cooperation with our marketing management