SEO Manager

at  carwow

London, England, United Kingdom -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate30 Oct, 2024Not Specified30 Jul, 20243 year(s) or aboveGoogle Search Console,Off Page Seo,Communication Skills,Css,Semrush,Analytical Skills,Google Analytics,HtmlNoNo
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Description:

THE CARWOW GROUP

Carwow Group is driven by a passion for getting people into cars. But not just any car, the right car. That’s why we are building the go-to destination for car-changing. Designed to reach drivers everywhere with our trail-blazing portfolio of personality rich automotive brands; Carwow, Auto Express, evo, Driving Electric and Car Buyer.
What started as a simple reviews site, is now one of the largest online car-changing destinations in Europe - over 10m customers have used Carwow to help them buy and sell cars since its inception. Last year we grew over 50% with nearly £3bn worth of cars bought on site, while £1.8bn of cars were listed for sale through our Sell My Car service.
In 2024 we went big and acquired Autovia, doubling our audience overnight. Together we now have one of the biggest YouTube channels in the world with over 1.1 billion annual views, sell 1.2 million print copies of our magazines and have an annual web content reach over 350million.

Responsibilities:

  • Manage and execute Carwow’s Organic Growth strategy for its Group websites including carwow.co.uk and autoexpress.com
  • Develop and execute comprehensive SEO strategies to improve organic search rankings and website traffic.
  • Work alongside carwow’s editorial team to ensure all content is optimised and search visibility is increasing driving unpaid traffic
  • Conduct keyword research to identify new content opportunities for the editorial team and to drive overall site strategy
  • Identify optimisation opportunities and take a hands-on role in implementing changes on the website
  • Analyse competitors to evaluate the strength and weaknesses of their strategies
  • Analyse complex and disparate data sets to generate valuable insights that can be actioned to deliver organic growth
  • Conduct technical audits and work alongside the Product, Dev and Design teams to ensure best on-site optimisation practices are held and maintained.
  • Refine best practice over-time by testing new initiatives and keeping up-to-date with changes in the search industry


REQUIREMENT SUMMARY

Min:3.0Max:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Digital Marketing

Graduate

Proficient

1

London, United Kingdom