Social Media and Content Creator

at  Ariva Group Llc

• Create engaging content for social media platforms that aligns with brand voice and marketing goals
• Work collaboratively with ARIVA Group and the marketing team to implement social media solutions for all social media strategies in California, Texas and Florida
• Support the ARIVA Group sales team in current and future residential developments and objectives by creating content that drives awareness, action, and loyalty on all social media platforms
• Consistently follow ARIVA Group social media guidelines and subsequent campaigns to support a wide variety of marketing initiatives
• Conceptualize campaigns, develop and execute all ads, and analyze ad performance results
• Assist in the creation of social media and external communication campaigns.
• Share results and best practices with the team on a bi-weekly basis.
• Producemarketing copy, writing blog posts, and promoting content on social media
• Create and publish engaging, creative visual and written social content for designated social media platforms
• Deliver a consistent social media content production strategy and brand strategy for the company channels that are uniquely adapted to each social platform and audience
• Collaborate internally to craft content in a variety of executions, from still images to videos and live streams to GIFs/cinemographs
• Monitor and research consumer conversations, competition, industry and creative trends and ideate breakthrough social activations, content inspiration, and productions
• Research and understand external audience across all social media platforms and create content that fits what they’re interested in
• Follow established team standards for sharing quality content including, content review processes and communication systems
• Developcreative and high-quality content for various social media platforms, including text posts, images, videos, stories, and reels.
• Degree in Marketing, English, Journalism, Public Relations or relevant field
• Experience as a social media specialist or similar position
• Proficiency in operating a drone
• Deep knowledge of social media trends, hashtags, and engagement strategy
• Ability to work with creative tools like Adobe Illustrator, Photo Shop, and Canva
• Proven experience in creating engaging content on different social media platforms including GMB, Twitter, TikTok, Facebook, Instagram, Pinterest, LinkedIn and YouTube
• Ability to turn a concept into compelling content
• Ability to incorporate brand voice and identity in digital content
• Experience in video editing and headshots

Please refer the Job description for details