Social Media Designer

at  AVBOB

We are looking for a dynamic social media designer to be responsible for designing and posting original content on online platforms. The responsibilities of a social media designer include posting content on social media, designing graphic material, and attracting consumers via social media.
You will be tasked with creating visually captivating and complete content tailored for the diverse social media platforms. The role of a Social Media designer merges creative design proficiency with insight into social media trends and strategies, aiming to generate engaging content across social media platforms.
To be successful as a social media designer, you should be highly motivated, creative, and possess solid knowledge of marketing competencies. Ultimately, a top-notch social media designer should be computer literate, highly organized, and able to work with little direction.
You will be working for a last standing company with strong values which are customer centric. In return for your services, you will be paid a competitive package, which includes pension fund contributions and a medical aid allowance. You will have access to personal services through the employee assistance program and wellness programs. You will be working for an organisation that values employee development and rewards excellent performance.

• Together with the Senior Graphic Designer, develop creative concept and visual design that align with the brand identity and messaging goals.
• Collaborate with the Social Media team to brainstorm and execute content ideas that drive engagement and brand awareness.
• Design graphics, images, video’s and other multimedia content for the social media channels for approval by the various department Managers within AVBOB.
• Optimise content for the different Social Media platforms, considering factors as image dimensions, video lengths and the best practises for each platform.
• With the assistance of the Senior Graphic Designer ensure the consistency in visual branding across the social media platforms and keeping these designs within the AVBOB Corporate Identity and visual language.
• Keep up to date with the social media trends, design techniques and platform update to continuously improve content quality and effectiveness.
• Analys performance metrics and user engagement data and implement improvements in the content strategies that are approved by the various departments within AVBOB.
• Work closely with other departments to create visual content for the various AVBOB incentives and campaigns.
• Stay informed about the copywrite laws, usage rights and permissions related to using images, videos and other content in social media posts.
• Bachelor’s degree or industry relevant qualification would be an advantage.
• A minimum of 2 to 3 years’ experience in social media design and visual graphics.