Social Media Executive - Children & Education

at  BBC

PACKAGE DESCRIPTION

Job Reference: 15873
Band: C
Location: Salford
Contract: Job Share, Part time - Fixed Term contract/Attachment till 28/03/25 (Mon-Weds 17.5 Hours)
Full Time Equivalent Salary: £26,500 - £38,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.
• Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
• Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
• Benefits - We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more
If you need to discuss adjustments or access requirements for the interview process please contact the reasonable.adjustments@bbc.co.uk. For any general queries, please contact: bbchr@bbc.co.uk.
Freelancers are eligible to apply for an internal role if they are on a Worker Contract and they have worked continuously for 6 months. If they have worked for less than 6 months continuously or have a break of 3 weeks or more between engagements, they must seek Divisional HR approval to apply for an internal role prior to submitting an application.
If they are unsure which contract they are on, they can speak to their booker or the HR BP, however if it helps - both a PAYE freelance or Modus Gross contract is considered a Worker contract and covered by the Worker terms found here.

JOB INTRODUCTION

We’re looking for a Social Media Executive to join our social media team on a part-time basis as part of a job share, within the BBC’s Children’s and Education department. The ideal candidate will have a wealth of social media knowledge and know how to engage a tween audience on vertical platforms such as TikTok and Instagram.
This role will be primarily promoting CBBC brands to an audience on social media across TikTok and Instagram, using bespoke and commissioned social content to bring our programming and wider campaigns to new, underserved audiences and existing fans. This could also extend to working across our BBC Bitesize and BBC Newsround social accounts.

ABOUT THE BBC

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC for different reasons and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours here.
Diversity matters at the BBC. We have a working environment where we value and respect every individual’s unique contribution, enabling all of our employees to thrive and achieve their full potential. We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles.
The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
To find out more about Diversity and Inclusion at the BBC, please click - here.

DISCLAIMER

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

MAIN RESPONSIBILITIES

To be successful in this role you will need to demonstrate fantastic creativity, wit, editorial judgement and a strong track record in the production and delivery of social media campaigns on multiple platforms that engage and build online audiences.
You should have the ability to grab their attention and engage with audiences, in particular creating bespoke content for audiences predominately aged 13-16, understanding the different social platforms trends.
You will have excellent project management skills in relation to digital content creation and scheduling; experience of managing external suppliers, quality assurance, and experience of using audience insight, metrics to inform planning and decision making.
An in-depth appreciation of the risks involved in producing social media content for Children’s & Education brands and campaigns, especially where it comes to protecting brand values and safeguarding the vulnerable.
The ability to build and keep good stakeholder relations, whilst influencing and negotiating content from them to a desired quality.
As this role is part of a job share, you will also need excellent communication and project management skills to ensure smooth handovers and sharing of workload.