Social Media Manager

at  iRecharge TechInnovations

• The Social Media Manager at iRecharge will be responsible for developing and implementing a comprehensive social media strategy to increase our online presence and improve our marketing and sales efforts.
• This role includes managing the day-to-day handling of social media channels, content creation, campaigns and analytics, and engagement with iRecharge’s online community.

QUALIFICATIONS

• Mininum of a Bachelors Degree.
• Proven experience as a Social Media Manager or similar role.
• Strong understanding of social media platforms and best practices.
• Excellent writing, communication, and storytelling skills.
• Proficiency in social media management tools (Hootsuite, Buffer, etc.).
• Knowledge of SEO, keyword research, and Google Analytics is a plus.
• Experience in running paid social media campaigns and managing budgets.
• Ability to work independently and as part of a team in a fast-paced environment.
• Creative thinker with a passion for innovation and trends.
• Knowledge of graphic designing is a plus.
• Ability to handle photography and video equipments, drones etc is required.
• Prior experience interacting with and managing customers.

Key Competencies:

• Strong attention to detail and problem-solving skills.
• Ability to analyze data and derive actionable insights.
• Excellent time management and organizational skills.
• Strong interpersonal skills with the ability to engage and build relationships with key stakeholders.

• Develop and implement social media strategies aligned with the company’s business goals.
• Manage and oversee daily content creation (posts, stories, videos, etc.) on all social platforms (Instagram, Facebook, Twitter, LinkedIn, etc.).
• Use social media marketing tools to enhance presence and efficiency.
• Analyze social media insights and metrics, adjusting strategies as necessary to optimize performance.
• Stay up to date with the latest social media best practices, tools, and trends.
• Engage with online communities, responding to queries, comments, and customer issues promptly.
• Monitor SEO and web traffic metrics related to social platforms.
• Collaborate with the marketing team to create and manage promotional campaigns.
• Coordinate with designers and other team members to produce high-quality content.
• Develop, manage, and report on paid social media advertising campaigns.
• Build brand awareness and community through social listening, research, and direct interaction.