Social Media Manager

at  La Crme Boutique

SOCIAL MEDIA & CONTENT CREATION MANAGER WITH FASHION FOCUS

One of Irelands leading independent fashion boutiques for women is seeking a creative and results-driven Social Media & Content Creation Manager to join our team in Gorey, Co. Wexford.
We are looking for a self-starter with a strong background in social media advertising, digital content creation, and e-commerce growth. This is an exciting opportunity for someone passionate about fashion and digital marketing to take charge of our online presence. You will be responsible for managing ad campaigns, creating compelling content, and driving engagement across platforms. The ideal candidate will also excel at planning, organizing, and executing shoots to support our marketing goals.
Applicants must be within commuting distance of Gorey or willing to relocate, as this is an in-house position.

SOCIAL MEDIA KNOWLEDGE:

. In-depth understanding of platform-specific best practices and trends.
.Ability to create platform-optimized, visually appealing content.
Fashion Expertise:
. A strong sense of current fashion trends and customer preferences.
. Experience in styling and presenting products for a fashion-forward audience.
Organisational Strengths:
. Exceptional time management skills to balance content creation, ad management, and campaign execution.
. Ability to plan and prioritise tasks while meeting deadlines.

EXPERIENCE REQUIRED:

.Minimum 2 years managing social media and digital advertising for a brand.
.Proven experience creating and running paid ad campaigns across Meta, TikTok, and YouTube.
. Hands-on experience with planning and directing content shoots.
Reference ID: Social Media & Content Creation Manager
If you are passionate about fashion, social media, and content creation, and have a proven track record in digital advertising, we would love to hear from you. Please include tangible results or achievements in your CV or cover letter.
Job Type: Full-time
Pay: €28,000.00-€33,000.00 per year

Additional pay:

• Performance bonus

Benefits:

• Employee discount

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Goreybridge, Gorey, CO. Wexford: reliably commute or plan to relocate before starting work (required)

Work Location: In person
Reference ID: LC Social Media Manager
Expected start date: 31/01/202

Social Media Management & Advertising:
. Manage and grow our presence across platforms including Instagram, Facebook, TikTok, YouTube, and Pinterest.
. Plan, create, and schedule engaging daily content tailored to each platform.
. Develop and manage ad campaigns using Meta Business Suite, TikTok Ads Manager, and YouTube Ads to drive traffic and sales.
. Monitor and optimise ad performance, ensuring budgets are utilised effectively.
.Respond to messages, comments, and tags to foster community and enhance engagement.
. Content Creation & Shoots:
.Plan and execute high-quality photo and video shoots for social media and e-commerce.
. Style and photograph products in line with the brands identity.
. Create trend-focused video content such as styling tutorials, product highlights, and behind-the-scenes insights.
. Edit and upload polished content, ensuring it meets platform-specific requirements.
Organisational Skills:
. Maintain a content calendar to plan and align social media and marketing activities.
. Coordinate and organise shoot schedules, ensuring all deliverables are met on time.
. Collaborate with the team to develop strategies that align with seasonal campaigns and product launches.
Ecommerce Support:
. Ensure product listings are visually appealing and optimised with accurate descriptions and styling advice.
. Work with the inventory team to prioritize new arrivals for social promotion.
. Leverage social media to drive ecommerce sales and track ROI on campaigns.
Marketing Strategy:
. Design and execute digital marketing strategies to grow brand awareness and revenue.
. Use analytics to measure campaign performance, audience engagement, and overall social growth.
. Continuously refine strategies based on performance metrics and industry trends.
Skills and Expertise:
Advertising Proficiency:
. Hands-on experience with Meta Ads Manager, TikTok Ads, YouTube Ads, and Google Analytics.
. Proven track record of running successful ad campaigns that deliver measurable results.
Content Creation:
. Strong creative vision for photo and video shoots, with the ability to style and direct as needed.
. Proficiency in content creation tools (e.g., Adobe Suite, Canva, or similar).
. Skilled in editing videos for platforms like TikTok, Instagram Reels, and YouTube Shorts.