Social Media Manager

at  Northern VA Community College

Title: Social Media Manager
Agency: Northern VA Community College
Location: Fairfax County - 059
FLSA: Exempt
Hiring Range: $70,000 - $80,000
Full Time or Part Time: Full Time
Additional Detail

JOB DESCRIPTION:

General Description:
The Social Media Manager is responsible for the development and execution of social media strategy and content across a myriad of NOVA platforms. This position will work strategically across the College to advance storytelling and build brand awareness, connection and community, thereby enhancing the college’s reputation locally, nationally and internationally. This includes, but is not limited to students, faculty, staff, college leadership and administrative council members.

Duties and Tasks:

• The Social Media Manager will work with the Director of Communications and Enrollment Marketing to develop an annual strategy that incorporates NOVA’s brand pillars and vision.
• They will be responsible for building relationships and communicating the social media strategy to the Director and college leadership.
• They will execute goals and objectives efficiently and effectively towards the overall success of the college.
• They will supervise the Social Media Specialist or similar role.

Minimum Qualifications:

REQUIRED QUALIFICATIONS:

• Experience creating and executing a social media strategy.
• Experience in creating digital content.
• Experience in institutional branding, marketing and market research.
• Experience with developing marketing plans, informational/marketing materials and online publications.
• Experience with graphic design, social media and communications.
  Preferred Qualifications:

• The Social Media Manager will work with the Director of Communications and Enrollment Marketing to develop an annual strategy that incorporates NOVA’s brand pillars and vision.
• They will be responsible for building relationships and communicating the social media strategy to the Director and college leadership.
• They will execute goals and objectives efficiently and effectively towards the overall success of the college.
• They will supervise the Social Media Specialist or similar role