Social Media Manager

at  Profile 29 Ltd

JOB: SOCIAL MEDIA MANAGER

• Salary to £30k, poss neg.
• Company pension, private medical insurance, sick pay scheme, company death-in-service insurance, enhanced maternity pay scheme.
• Mon-Fri based in (modern, waterfront) Ipswich offices

COMPANY

This company has lent over £470 million to small businesses across the UK, won a ton of awards, and helped thousands of business owners fulfil their ambitions - & they’re just getting started. Their mission is to make life better for business owners with flexible funding, unrivalled customer support, and so much more. As they kick off their next growth phase, they’re looking for an energetic Social Media Manager with an outstanding work ethic and great communication skills who is experienced in improving processes and can get passionate about socials to join their existing team.

THE ROLE

As their Social Media Manager, you will be responsible for developing and executing dynamic social media strategies across three brands. Your role will focus on creating captivating content, driving engagement, and boosting brand visibility. Key objectives include building brand recognition, enhancing customer interaction, and tracking performance metrics to demonstrate ROI. You’ll also be responsible for staying on top of emerging social media trends, collaborating with internal teams, and managing paid campaigns, all with the goal of fostering growth and strengthening their digital presence.

RESPONSIBILITIES

Develop Social Media Strategies: Create and implement social media strategies for their three brands to boost engagement and awareness. Deliver monthly reports assessing performance.
Content Creation: Produce engaging content for social media platforms, including articles, posts, and multimedia. Collaborate with internal teams and creatives to ensure alignment with their brand’s tone of voice and goals.
Campaigns & Competitions: Develop and oversee social media campaigns and competitions that captivate their audience and drive growth.
Trends & Innovation: Stay on top of social media trends, platform updates, and emerging digital technologies. Report monthly on new trends and apply them to strengthen their brands.
Customer Interaction: Monitor social media interactions, responding to customer comments, and maintaining a positive brand image.
Performance Metrics & Reporting: Regularly analyse key performance indicators (KPIs) like reach, engagement, and ROI. Use tools like Google Analytics and Facebook Insights to optimise performance.
Community Engagement: Engage with online communities to build brand passion and increase recognition.
Collaborative Content Development: Work closely with other departments to develop impactful, consistent social media content.