Social Media Manager

at  Softr Platforms GmbH

WHO WE ARE

Softr is an easy-to-use no-code platform to build custom software powered by your business data. If you’re interested in being on the cutting edge of technology and advancing your career at a fast-growing, profitable, impact-driven company, then read on…
Our mission is to become the world’s largest ecosystem of no-code applications, where anyone can discover, create, collaborate, and share apps!
We believe everyone should be able to create the software they need without engineers or designers.
Since our launch in early 2021, over 500,000 professionals have used Softr to create powerful, beautiful apps like customer portals, internal tools, community hubs, and more.
We’re a fully remote, distributed and diverse team of curious, ambitious, hungry and humble individuals.

WHO WE’RE LOOKING FOR

We’re looking for a Social Media Manager to lead Softr’s social media strategy, create quality content for existing audiences, and explore ways to attract and engage new audiences.
This role reports to the Head of Marketing.

• Develop and execute Softr’s social media strategy to grow brand awareness, engage with our community, and attract new audiences.
• Plan, create, and publish content across LinkedIn, X, YouTube, and other platforms that aligns with Softr’s voice, speaks to our target audiences, and delivers value.
• Experiment with different content formats—like carousel posts, quick videos, tutorials, and customer stories—to highlight Softr’s features, use cases, and benefits. You will help show new and existing users whats possible with the platform.
• Join conversations in online communities like Reddit, Facebook Groups, and industry forums. Engage with people where Softr or related topics come up to build credibility and increase our visibility.
• Work with other team members to amplify product updates and announcements, getting important messages out to our audience at the right time.
• Track and analyze social media performance and report on key metrics, growth insights, and areas for improvement. Use these findings to fine-tune social strategies, improve engagement, and stay ahead of trends.
• Keep an eye and report back on industry trends, competitor activity, and audience conversations to spark new content ideas and keep Softr relevant in the no-code space.