Social Media Manager Thunderful Games

at  Thunderful

ABOUT THUNDERFUL GAMES:

Founded in 2017, Thunderful is a video game developer and publisher headquartered in Gothenburg, Sweden. Thunderful publishes games made by its six internal development studios located across Sweden, the U.K. and Germany, and also offers third-party publishing, co-development services and publishing support services. The company has published and/or developed award-winning and critically acclaimed titles such as the SteamWorld IP, Planet of Lana, Viewfinder, LEGO Bricktales, Lost In Random and more.

WHY THIS ROLE?

Are you passionate about video games and fluent in the language of social media? Join Thunderful Games, where we create and promote experiences that gamers love worldwide. We’re seeking a Social Media Manager to lead the charge in building a community for our Gothenburg studio’s games and sharing our stories across platforms. The role is newly established which offers an exciting opportunity to shape the field while creating impactful and engaging content that drives the studio´s vision forward.
You’ll work at the intersection of creativity, strategy, and analytics to craft campaigns that engage, entertain, and inspire. Whether it’s building buzz for a game launch, fostering community conversations, or turning memes into marketing gold, you’ll play a critical role in amplifying our voice and brand.
You’ll take full ownership of the social media creation process for the Gothenburg studio. You’ll have the freedom to experiment with different types of content and approaches, analyzing what resonates with our audience and refining strategies to maximize impact. Your work will help shape our voice and establish a strong connection with our community. The role is a full time position based in our Gothenburg Studio with a hybrid workpolicy.

WHAT YOU’LL DO

• Develop and execute social media strategies that align with our marketing goals and resonate with the gaming community.
• Produce compelling content—from posts to videos—tailored to each platform (Instagram, TikTok, X, YouTube, etc.).
• Engage with our audience by responding to comments, fostering discussions, and managing community sentiment.
• Analyze performance metrics to optimize campaigns and report on KPIs.
• Stay up-to-date with gaming and social media trends to keep us ahead of the curve.
• Collaborate with internal teams, including marketing, design, and game development, to ensure a cohesive brand presence.