Specialist, Content

at  NP Digital

ABOUT THE OPPORTUNITY

NP Digital Mexico is seeking a skilled, professional, and detail-oriented Content Specialist to join our content team for ongoing writing needs in various industries. The ideal candidate has knowledge/experience writing and editing website copy with an understanding of search engine optimization (SEO) best practices. Our ideal writer has the capacity to write educational, often technical, research - backed copy in an informative, clear, accessible way to help readers understand complex information.

In this role, you will be expected to brainstorm, research, create, and transform ideas into the following types of deliverables:

• Blogs
• Product descriptions
• FAQ pages
• Landing pages
• Infographics
• Sales copy

This team member should have a well-rounded understanding of multiple digital marketing techniques, the ability to clearly communicate and collaborate, effective time management skills, and the ability to self-edit all work.
To be considered, candidates must currently reside and be eligible to work in Mexico.

ABOUT THE RESPONSIBILITIES

Reporting to the Sr Content Specialist, the Content Specialist will work closely with the content team to help bring a client’s digital marketing strategy to life with the written word. Responsibilities include but are not limited to:

• Own content creation and editing for our clients across website and blog copy, with ability to apply SEO-best practices. Tasks may include writing core pages (website copy), landing pages, and larger content pieces deemed important to the client’s business.
• Collaborate with SEO Managers on numerous accounts, attending regular meetings with clients and internal teams to fully understand a client’s copy needs, assist with maintaining client content briefs, and to establish strong relationship with client/point-of-contact.
• Conduct research on current and prospective markets and competitors in order to create well-written and well-researched copy.
• Research the technical properties of clients’ products and services to determine what makes products appealing to consumers in order to develop unique, new concepts.
• Ensure that deliverables meet or exceed all deadlines.
• Assist with creating comprehensive, informative content briefs to help writers create copy that aligns with client tone, voice, style points, and goals.
• Revise, edit, and proofread content for spelling and grammar errors, tone and voice, and client’s preferred style.
• Communicate with management, Client Services, and other internal teams on key project metrics, timelines, and campaign goals.
• Daily use of project management tools, reporting, analytics, and trend tools.

In this role, you will be expected to brainstorm, research, create, and transform ideas into the following types of deliverables:

• Blogs
• Product descriptions
• FAQ pages
• Landing pages
• Infographics
• Sales cop