Sr. Brand Manager

at  Heineken International BV

Our Dream: Accelerate profitable topline growth through the rejuvenation of our beer & beyond portfolio.
Our Purpose: We brew the joy of true togetherness to inspire a better world.
Our Values: Passion for consumers & customers. Courage to dream & Pioneer. Care for people & planet. Enjoyment of life.
Mission of role:
The Heineken Canada team is on its journey to become the fastest growing beer player to sustain our #2 position in Premium & #1 in Cider.
To deliver on this strategy, it is paramount that we equip HCI for the new challenges ahead, especially given the evolving business and market landscape.
Enabling ‘brand building capabilities’ to our IB unit is key pillar that will allow us to scale our alternative RTM and accelerate Top Line Growth
Role Objectives:
The Sr. Brand Manager IB will support HCI in setting up the capabilities and scale selected IB brands via a lean & efficient incubator model.
Role Main scope and activities:

• Education: University degree in Business/Management/Marketing required
• Experience: At least 5 years of experience in Marketing working with agencies
• Know-how: Knowledge of HNV ways of working (Preferred)
• Languages: English fluent.
• Office Suite: Excel and PowerPoint skills; knowledge of Power B