Sr. Marketing Specialist

at  Doctoralia Mexico

Descripción de la empresa
With a global mission to “make the healthcare experience more human”, Doctoralia is the leading platform that offers software solutions for doctors, clinics, hospitals and patients to enable the healthcare ecosystem and the patient journey to work together more seamlessly.

Descripción del empleo

• Develop and execute customer-centric marketing campaigns to enhance engagement and upsells.
• Develop and execute referral program stretegy for new sales.
• Monitoring and analyzing all campaings and communication efforts.
• Create compelling content tailored to different customer segments.
• Design and implement customer loyalty programs to drive retention and advocacy.
• Analyze customer data to identify trends, preferences, and opportunities for improvement.
• Collaborate with cross-functional teams to align marketing efforts with customer-related goals.
• Monitor customer feedback and collaborate with the team to address concerns effectively and improve existing programs.
• Support the creation of educational content to empower customers in utilizing Doctoralia’s features.
• Work closely with Customer Support to ensure cohesive communication and issue resolution.
• Implement targeted communication strategies to keep customers informed about new features and updates.
• Contribute to the development of a customer-centric culture within the organization
• Keep other areas informed on the different estrategies and results.

Please refer the Job description for details