Sr. Specialist, Global Products Marketing, Presource®

at  Cardinal Health

United States, , USA -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate01 Dec, 2024USD 95000 Annual03 Sep, 20242 year(s) or aboveDisabilities,Consideration,Color,VeteransNoNo
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Description:

WHAT PRODUCT AND SOLUTIONS MARKETING CONTRIBUTES TO CARDINAL HEALTH

Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services.
This role is supporting the Medical Segment Solutions business, specifically the Presource® Products and Services franchise, and a portfolio including Chemotherapy, Dental, Fluid Management, Lab, Organ Procurement, and Veterinary kits. Presource® Products and Services delivers insight-driven procedural solutions and products enabling the customer to drive efficiencies in patient care. The product that we manage is the aggregation and delivery of procedure-specific “bundle” that contains the necessary disposable intraoperative supplies for a surgical or medical procedure. Presource® is comprised of over 18 kit product categories, 17+ GPO contracts, over 36,000 finished good SKUs, and ships over 83M units of product each year.
Presource Global Product Marketing develops a suite of components, strategic relationships and procedural packs. In this role you are the owner of the upstream and downstream strategy for various procedural portfolio of products.
This role reports directly to the Sr. Manager, Global Product Marketing.

JOB SUMMARY

The Sr Specialist, Product and Solutions Marketing plans and coordinates the logistics of conferences, congresses, and events to increase product and brand awareness. This job prepares new product information, plans events (e.g., identifying/negotiating price for event space, determining event agendas, coordinating event marketing, etc.), sets up exhibition space and displays promotional materials. This job also manages program budgets and measures lead generation resulting from events.

QUALIFICATIONS

  • 2-4 years of experience, preferred
  • Bachelor’s degree in related field, or equivalent work experience, preferred
  • Ability to travel up to 10%

THE SALARY RANGE LISTED IS AN ESTIMATE. PAY AT CARDINAL HEALTH IS DETERMINED BY MULTIPLE FACTORS INCLUDING, BUT NOT LIMITED TO, A CANDIDATE’S GEOGRAPHICAL LOCATION, RELEVANT EDUCATION, EXPERIENCE AND SKILLS AND AN EVALUATION OF INTERNAL PAY EQUITY.

Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply.
Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law.

JOB SUMMARY

The Sr Specialist, Product and Solutions Marketing plans and coordinates the logistics of conferences, congresses, and events to increase product and brand awareness. This job prepares new product information, plans events (e.g., identifying/negotiating price for event space, determining event agendas, coordinating event marketing, etc.), sets up exhibition space and displays promotional materials. This job also manages program budgets and measures lead generation resulting from events.

QUALIFICATIONS

  • 2-4 years of experience, preferred
  • Bachelor’s degree in related field, or equivalent work experience, preferred
  • Ability to travel up to 10%

THE SALARY RANGE LISTED IS AN ESTIMATE. PAY AT CARDINAL HEALTH IS DETERMINED BY MULTIPLE FACTORS INCLUDING, BUT NOT LIMITED TO, A CANDIDATE’S GEOGRAPHICAL LOCATION, RELEVANT EDUCATION, EXPERIENCE AND SKILLS AND AN EVALUATION OF INTERNAL PAY EQUITY.

Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply.
Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law

Responsibilities:

RESPONSIBILITIES

  • Develop / drive strategy and results for the procedural kit portfolios
  • Responsible for upstream and downstream activities including procedural assessment and insight development, creation and global commercialization of products
  • Demonstrate basic marketing and product management disciplines necessary for building business plans, product plans and roadmaps.
  • Analyze and make product recommendations based on market trends, customer needs, and competitive positioning for targeted segments and channels.
  • Translate market and customer needs across multiple channels into clearly defined product requirements and product line strategy.
  • Proactively gain insights into competitors, their products, pricing, unmet customer needs, and changing clinical practices through observation of operations and interactions with clinical staff.
  • Manage the product life cycle of a product line or a portfolio of product lines from discovery and innovation, to new product planning, new product introduction, post-launch product management, and product retirement.
  • Develop the product strategy for the product line(s), working with cross-functional teams.
  • Identify and remain current on market trends. Determine product lifecycle implications and make decisions to drive market competitiveness and to achieve sustainable economic success.
  • Execute projects to drive penetration of Cardinal branded products.
  • Serve as a procedural/product expert for assigned product lines.

RESPONSIBILITIES

  • Develop / drive strategy and results for the procedural kit portfolios
  • Responsible for upstream and downstream activities including procedural assessment and insight development, creation and global commercialization of products
  • Demonstrate basic marketing and product management disciplines necessary for building business plans, product plans and roadmaps.
  • Analyze and make product recommendations based on market trends, customer needs, and competitive positioning for targeted segments and channels.
  • Translate market and customer needs across multiple channels into clearly defined product requirements and product line strategy.
  • Proactively gain insights into competitors, their products, pricing, unmet customer needs, and changing clinical practices through observation of operations and interactions with clinical staff.
  • Manage the product life cycle of a product line or a portfolio of product lines from discovery and innovation, to new product planning, new product introduction, post-launch product management, and product retirement.
  • Develop the product strategy for the product line(s), working with cross-functional teams.
  • Identify and remain current on market trends. Determine product lifecycle implications and make decisions to drive market competitiveness and to achieve sustainable economic success.
  • Execute projects to drive penetration of Cardinal branded products.
  • Serve as a procedural/product expert for assigned product lines.


REQUIREMENT SUMMARY

Min:2.0Max:4.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Marketing

Graduate

Proficient

1

United States, USA