Technical Product Owner CRM - Salesforce (all genders)

at  Beiersdorf Shared Services

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

The Technical Product Owner (TPO), in close collaboration with the Business Product Owner, determines which features and functionalities are added to the product, sets priorities based on stakeholder input, and, together with the Business Product Owner, provides an overall vision of the product and how it will evolve in the future. The TPO facilitates technical platform solutions, manages third-party integration solutions, and participates in vendor management responsibilities. Your solution scope spans across Beiersdorf Departments and Business areas, including Marketing, Supply Chain, and R&D.

Key Responsibilities:

• Product Vision and Strategy:
• Define and communicate the product vision and strategy for CRM solutions within Salesforce.
• Align the product roadmap with business objectives and customer needs.
• Facilitate sprint planning, retrospectives, backlog grooming, team morning stand-ups, and any other sprint process activity.
• Requirement Gathering and Analysis:
• Collaborate with business stakeholders to gather and analyze requirements.
• Translate business requirements into detailed user stories and acceptance criteria.
• Backlog Management:
• Prioritize and manage the product backlog to ensure timely delivery of features and enhancements.
• Ensure that the development team understands the product goals and scope.
• Development and Implementation:
• Oversee the development and implementation of CRM solutions within Salesforce.
• Work closely with the development team to ensure technical feasibility and quality.
• Stakeholder Communication:
• Communicate product progress, updates, and releases to stakeholders.
• Facilitate regular meetings with business and technical teams to ensure alignment.
• Ensure System Performance and Compliance:
• Ensure Cyber Security and Data Privacy compliance.
• Ensure high performance of system design.
• Support and Partner Management:
• Ensure smooth support processes and monitor SLA compliance.
• Manage and select partners for system implementation, enhancement, and support.
• Functional Lead
• Functional lead for CRM Team
• Manage the CRM Team across the CRM Program. Including Project, Budget and Team planning