Trade Marketing Intern - On Trade

at  Pernod Ricard

The Trade Marketing Intern On Trade provides support to the Trade Marketing On Trade Team in defining the strategy for approaching on-trade channel.
In collaboration with the Trade Marketing team, he/she will have the opportunity to acquire skills in the analysis, development of promotional plans, activations and ensure their excellence execution by acting in liason with the sales force and the activator team.

Main Tasks

• Follows the on-trade activities in a cross-functional way, such as market analysis, sales and promotional KPIs monitoring, creating reports to effectively communicate to the sales force.
• Supports sales campaigns’ organization with an accurate management of external partners (i.e. agencies) and follows offline execution being in constant contact with Regional sales team
• Aligned with trade and marketing teams and in direct contact with European Brand Owners and local Procurement, supports POSM management end-to-end process, from new materials development, warehouse and stock managent, allocations and orders.
• Supports sales force and advocacy teams by developing guidelines and standard digital and physical assets
• Supports the Trade Marketing team in the perfect execution of ad hoc On Trade activities, such us Trade Fairs or industry key events
• Support the channel plan’s post-evaluations, canvass activities and periodical competitors’ research.

What we look for

• Relevant background A candidate with a Bachelor’s or Master’s degree in Economics, Marketing, Communication or similar, you have an educational background which is complemented by an analytical as well as creative mindset. You are able to use Office at an advanced level. You are passionate about the Spirits industry.
• Language Proficiency. You are fluent in Italian and are able to speak English, effectively communicating in a diverse environment.
• Conviviality. Sporting a team player attitude, you can’t wait to become a créateur (or créatrice!) de convivialité, aiming to transform every social interaction into a genuine, memorable, and unique experience. You feel represented by our mission to “Unlock the magic of human connections”.

What we offer

• Room for growth. Great learning opportunities and hands-on experience, in the n. 2 Wine & Spirits company worldwide.
• Flexibility. Work from home 2 days per week and enjoy a flexible schedule when at the office.
• Modern office. Natural light, open space, meeting rooms, convivial common spaces with a breath-taking view on Bosco Verticale, in the heart of Milano Isola.
• Strong values. Our passion for helping to deliver experiences that touch peoples’ lives is what binds us together and makes us proud to belong. We create an environment where you can bring fresh thinking, try something new and show what you can do. We value simple and direct relationships that build trust, support and collaboration. We value diversity of backgrounds, thoughts, and opinions.
• Internship allowance. We highly appreciate the commitment and enthusiasm of our interns and are committed to offering them fair allowance and meal vouchers.

DE&I
Pernod Ricard is highly committed to equal employment opportunity and equal pay. We value diversity and solidarity within our organization and in its relations with stakeholders. Our recruitment methods focus on skills, and we welcome all types of talent, regardless of background (e.g., sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age, and religion).
Job Posting End Date:
Target Hire Date:
2024-10-01
Target End Date:
2025-04-0

• Follows the on-trade activities in a cross-functional way, such as market analysis, sales and promotional KPIs monitoring, creating reports to effectively communicate to the sales force.
• Supports sales campaigns’ organization with an accurate management of external partners (i.e. agencies) and follows offline execution being in constant contact with Regional sales team
• Aligned with trade and marketing teams and in direct contact with European Brand Owners and local Procurement, supports POSM management end-to-end process, from new materials development, warehouse and stock managent, allocations and orders.
• Supports sales force and advocacy teams by developing guidelines and standard digital and physical assets
• Supports the Trade Marketing team in the perfect execution of ad hoc On Trade activities, such us Trade Fairs or industry key events
• Support the channel plan’s post-evaluations, canvass activities and periodical competitors’ research