UK Marketing Manager

at  Zenoti

Zenoti provides an all-in-one, cloud-based software solution for the beauty and wellness industry. Our solution allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution: online appointment bookings, POS, CRM, employee management, inventory management, built-in marketing programs and more. Zenoti helps clients streamline their systems and reduce costs, while simultaneously improving customer retention and spending. Our platform is engineered for reliability and scale and harnesses the power of enterprise-level technology for businesses of all sizes.
Zenoti powers more than 30,000 salons, spas, medspas and fitness studios in over 50 countries. This includes a vast portfolio of global brands, such as European Wax Center, Hand & Stone, Massage Heights, Rush Hair & Beauty, Sono Bello, Profile by Sanford, Hair Cuttery, CorePower Yoga and TONI&GUY.
Our recent accomplishments include surpassing a $1 billion unicorn valuation, being named Next Tech Titan by GeekWire, raising an $80 million investment from TPG, ranking as the 316th fastest-growing company in North America on Deloitte’s 2020 Technology Fast 500™ and unveiling a new brand video. We are also proud to be recognized as a Great Place to Work-CertifiedTM for 2021-2022 as this reaffirms our commitment to empowering people to feel good and find their greatness.
To learn more about Zenoti visit: https://www.zenoti.com.
Description Zenoti is seeking a self-motivated, enthusiastic driver to create virtual and in-person events and campaigns, work directly with our sales team to help them drive and accelerate pipeline and build local partnerships to increase lead flow and enhance our brand. Reporting into the General Manager of our Europe and Africa Operations, the candidate will be an integral part of the global Marketing team partnering across the organization with internal teams such as sales, events, product marketing, business development, digital marketing, as well as external agencies to deliver bar-raising events and campaigns for our prospects.
This highly motivated and extremely organized candidate must have experience planning complex in-person, hybrid, and virtual events, managing projects happening concurrently, and experience working with multiple global stakeholders. They must also be able to create exceptional print and digital assets for use in local campaigns to build lead flow.
This person needs to work effectively within a distributed team and think strategically, while also rolling up their sleeves and getting stuff done. They’ll obsess over details, display poise and sophistication in fast-moving situations, embrace ambiguity, and deliver results.

Key job responsibilities and qualifications

• 5+ years of experience working in, or running, campaigns
• A background in ABM programme management is a plus
• Experience using data and metrics to drive improvements
• Support sales teams with the attainment of their goals and regional pipeline needs.
• Understand goals, identify marketing needs, and gather feedback on marketing activities.
• Proactively engage with marketing leadership to review plans, share local requirements, and provide feedback on global/regional programs and assets.
• Analyze regional pipeline volume, performance, and forecasts, including specific views for segments and sales reps and develop and implement pipeline acceleration programs jointly with sales.
• Customize centrally created programs for local deployment. Track follow-up, collaborating with the sales teams to measure results with goals and next steps.
• Collaborate with your sales and marketing peers to set and manage a campaign calendar
• Strong event management, project management, budget management, and reporting experience including using customer research, hard data, and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs.
• Demonstrated experience in working with product and lead generation teams, using events as activity to support awareness, relationship building and/or lead generation and reporting ROI.

General Qualifications

• Bachelor’s Degree.
• Based in Manchester area of UK.
• Experience in the SaaS, beauty and wellness industry is a strong plus.
• Motivated self-starter with a bias for action and who thrives on working in complex and challenging environments of a rapidly evolving business.
• Decisive, action-oriented, and able to motivate, inspire, and lead cross-functional teams in different geographies and business units.
• Attention to detail, excellent organization skills, and ability to manage multiple projects and responsibilities.
• Strong project management skills, analytical ability, both creative and strategic thinking.
• Effective written and verbal communication.
• Proven collaboration skills.
• Excellent budget management skills.
• Experience using Salesforce or marketing automation platform

Zenoti provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training

• 5+ years of experience working in, or running, campaigns
• A background in ABM programme management is a plus
• Experience using data and metrics to drive improvements
• Support sales teams with the attainment of their goals and regional pipeline needs.
• Understand goals, identify marketing needs, and gather feedback on marketing activities.
• Proactively engage with marketing leadership to review plans, share local requirements, and provide feedback on global/regional programs and assets.
• Analyze regional pipeline volume, performance, and forecasts, including specific views for segments and sales reps and develop and implement pipeline acceleration programs jointly with sales.
• Customize centrally created programs for local deployment. Track follow-up, collaborating with the sales teams to measure results with goals and next steps.
• Collaborate with your sales and marketing peers to set and manage a campaign calendar
• Strong event management, project management, budget management, and reporting experience including using customer research, hard data, and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs.
• Demonstrated experience in working with product and lead generation teams, using events as activity to support awareness, relationship building and/or lead generation and reporting ROI