US Digital PR Associate

at  Journey Further

REQUIREMENTS

• You have at least one year of experience working in Public Relations, Digital PR, or media relations
• You have great examples of coverage and links that you have secured previously on U.S. online publications
• You have a good understanding of Digital PR and the modern media landscape
• You’re familiar with a range of PR tactics such as product placement, data campaigns, creative content and reactive newsjacking
• An understanding of how securing links can have positive impact on SEO is preferred but not essential
• You’re constantly reading the news and enjoy staying on top of trends and breaking stories
• You have great examples of coverage and links that you have secured previously
• You love writing and have strong verbal communication skills
• You’re comfortable with speaking to clients directly and are passionate about delivering fantastic resultsYou have a flair for brainstorming creative ideas and can think conceptually

• Draft high quality press materials and client communications
• Create engaging pitches and outreach to a wide range of media titles, securing links and coverage for our clients
• Play a key role in coming up with strong, creative ideas that will excite our clients and target media
• Be the first to jump on relevant breaking news stories
• Build strong relationships with a variety of journalists at key U.S. publishers
• Support on cross-channel strategy (social media and influencer) and creative campaign execution
• Always go the extra mile, surprising and delighting your clients