VP, Media Tech Solutions

at  Plus Company

At Plus Company Media, we thrive at the crossroads of creativity, strategy, and innovation. As part of a global network of 26 agencies, we connect brilliant talent with iconic brands to craft media solutions that spark conversations and deliver results. Our collaborative energy fuels bold ideas, empowers growth, and ensures we stay ahead in an ever-evolving media landscape. Working with us means tapping into a vibrant ecosystem where your expertise shines brighter and your impact reaches further.
The VP, Media Tech Solutions is a critical leadership role at the intersection of media, technology, and client service. This individual will be responsible for identifying, evaluating, and championing emerging media technologies that drive innovation and provide cutting-edge solutions for our clients. The ideal candidate possesses a deep understanding of the media landscape, a passion for technology, and strong communication skills to effectively articulate the value proposition of complex technical solutions to clients.
This role will be part of a new future focused team at Plus Media to help foster innovation and maintain our leadership in the media and marketing space.

QUALIFICATIONS:

• Bachelor’s degree in Marketing, Advertising, Technology, or a related field.
• 10+ years of experience in the media industry with a focus on digital media and technology.
• Proven track record of successfully implementing new technologies within a media agency or similar environment.
• Strong understanding of the digital advertising ecosystem, including programmatic buying, data management platforms, and ad serving technologies.
• Excellent communication, presentation, and interpersonal skills with the ability to explain complex technical concepts to non-technical audiences.
• Passion for innovation and a desire to stay ahead of the curve in the rapidly evolving media landscape.
• Experience managing and developing high-performing teams.
• MBA or other relevant advanced degree is an asset.
• Experience with specific media technologies like AI-powered creative tools, AR/VR advertising formats, or blockchain-based media solutions is an asset.

WE INVEST IN YOUR HEALTH AND WELLNESS:

• Flexible benefits to support your individual lifestyle and life stage – with access to a personal wellness spending account you can use for a wide range of wellness expenses, including gym membership fees, pet care, education expenses, and much more!
• Comprehensive mental health support including access to a virtual mental health therapy clinic providing you with personalized therapist guided iCBT programs and live therapy, access to health clinicians 24/7, and a holistic array of other health and wellness resources to support you and your family.
• A responsible sick & personal absence days policy designed so you don’t have to worry the moment a personal obligation or emergency arises.
• Maternity leave top up program.
  This job description expires on Feb 9, 2025.
  We’re humbled by the number of talented people who apply to work with us every day. And, we thank each and every one of you. Truly. We’ll reach out directly to those we’d like to meet for an interview.
  Creating meaningful work means embracing different perspectives. We are an equal opportunity employer and do not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation. Not only are these provisions protected by provincial and federal law, embracing difference is what makes Plus Company what it is—and we wouldn’t have it any other way. We pride ourselves on our inclusive and accessible workplace. If you need any accommodations during the interview process to make it work for you, let us know.

• Technology Scouting & Evaluation: Continuously research and evaluate emerging media technologies (e.g., AI, AR/VR, programmatic, data analytics, automation) and assess their potential applications within the agency and for client campaigns.
• Solution Development: Develop innovative media technology solutions that address client challenges and deliver measurable results. This includes creating proof-of-concept projects and collaborating with internal teams to integrate new technologies into existing workflows.
• Client Consultation: Serve as a trusted advisor to clients, providing strategic guidance on how to leverage technology to achieve their marketing objectives. This includes conducting technology needs assessments, developing customized solutions, and presenting proposals.
• Internal Evangelism: Educate and inspire internal teams (e.g., media planning, creative, account management) on the potential of new media technologies. Develop training programs and resources to foster agency-wide adoption.
• Vendor Management: Build and manage relationships with key technology vendors and partners. Negotiate contracts and ensure successful implementation of new technologies.
• Thought Leadership: Represent the agency as a thought leader in media technology by contributing to industry publications, speaking at conferences, and participating in relevant events.
• Team Management: Lead and mentor a team of media technology specialists, fostering a culture of innovation and collaboration.