WYperformance - SEO Specialist

at  WYgroup

About Us:
At WYperformance, we are a team of passionate digital marketers dedicated to creating impactful and data-driven marketing strategies. Our approach centers around building long-term relationships and delivering exceptional results for our clients across various industries. Join us at our brand-new office with an amazing beach view and be part of our relaxed yet dynamic work environment.
Job Description:
We are seeking a highly skilled SEO Specialist to join our growing team. The ideal candidate will have a strong background in SEO, excellent planning and organization skills, strategic and critical thinking abilities, and proficiency in project management and communication in English.

Key Responsibilities:

• Develop and implement effective SEO strategies to drive organic traffic and improve search engine rankings.
• Conduct in-depth keyword research to identify high-value, relevant keywords for targeting.
• Optimize website content, structure, and meta data for improved on-page SEO.
• Manage technical SEO audits and implementations (sitemaps, robots.txt, schema markup, etc.).
• Execute local SEO tactics including Google Business Profile optimization, citation building, and location-specific content.
• Work in external link acquisition, preferably with established online content publishers or SEO agencies.
• Monitor and report on SEO performance metrics, providing insights and recommendations.
• Stay up-to-date on SEO industry trends, best practices, and search engine algorithm updates.
• Collaborate with content, development, and marketing teams to ensure integrated SEO efforts.

Qualifications:

• 2+ years of experience in SEO or an SEO-related role
• Proficiency with SEO tools (Google Analytics, Search Console, Screaming Frog, Semrush, etc.)
• Strong understanding of on-page, technical, local, and off-page SEO concepts
• Familiarity with WordPress or other content management systems
• Basic knowledge of HTML/CSS
• Excellent project management skills with the ability to manage multiple projects concurrently
• Solid analytical abilities to interpret data and draw actionable insights
• Outstanding written and verbal communication skills in English
• Native Portuguese or Full Professional Proficiency
• Degree in Marketing, Communications, or related field preferred

What We Offer:

• Permanent contract
• 25 paid vacation days (including Christmas and New Year’s Eve + Birthday)
• Hybrid work model (remote & office)
• WYgroup benefits and partnerships
• Brand new office with an awesome beach view
• Relaxed and dynamic office environment
• Training and team-building events

If you are a strategic thinker with strong planning, organizational, and communication abilities, we want to hear from you. Apply today to join our innovative team

• Develop and implement effective SEO strategies to drive organic traffic and improve search engine rankings.
• Conduct in-depth keyword research to identify high-value, relevant keywords for targeting.
• Optimize website content, structure, and meta data for improved on-page SEO.
• Manage technical SEO audits and implementations (sitemaps, robots.txt, schema markup, etc.).
• Execute local SEO tactics including Google Business Profile optimization, citation building, and location-specific content.
• Work in external link acquisition, preferably with established online content publishers or SEO agencies.
• Monitor and report on SEO performance metrics, providing insights and recommendations.
• Stay up-to-date on SEO industry trends, best practices, and search engine algorithm updates.
• Collaborate with content, development, and marketing teams to ensure integrated SEO efforts