DESCRIPTION

ExpertVoice connects some of the best outdoor brands and beyond with industry experts to provide expert recommendations and insights, and gain access to BIG savings on the best gear. As the Email Marketing Associate at ExpertVoice, you will be integral in creating delightful and educational marketing campaigns for our experts to discover the best brands and products to fit their needs. Up for the challenge? Keep reading to see how to start your next adventure with our team.

JOB SUMMARY

Reporting to the CRM Director, the Email Marketing Associate will be responsible for managing placements across our email, mobile push, SMS and web channels. Your primary focus will be building, reviewing and scheduling marketing campaigns highlighting our client brands. In addition to executing to perfection the Email Marketing Associate will analyze performance metrics and work cross-functionally on strategies to maximize customer engagement and drive business growth. The ideal candidate should have a strong understanding of retention marketing channels, excellent communication skills, and a passion for delivering impactful marketing experiences.

QUALIFICATIONS

• Bachelor’s degree or equivalent experience in Marketing, Communications, or a related field.
• 2+ years of experience in digital marketing, with a focus on email marketing, mobile push, or SMS marketing.
• Proficiency in email marketing platforms (e.g., Mailchimp, Constant Contact, Braze, Iterable) and other marketing publishing or content tools.
• Detail-oriented with strong project management skills and the ability to prioritize tasks and meet deadlines in a fast-paced environment.
• Excellent written and verbal communication skills, with the ability to craft & edit compelling and engaging marketing content.
• Knowledge of best practices for email deliverability, list management, segmentation, and automation workflows.
• Creative thinking and problem-solving skills, with the ability to generate innovative ideas for marketing campaigns.
• Basic understanding of HTML and CSS is a plus.

• Execute end-to-end email marketing campaigns, including content review, segmentation, scheduling, and deployment.
• Develop and manage mobile push notification campaigns, ensuring timely and relevant messaging to enhance user engagement.
• Collaborate with cross-functional teams, including creative, product and engineering to ensure the best user experience and brand practices across marketing communication channels.
• Work with sales teams to ensure timely and accurate campaigns to reflect client goals.
• Stay up-to-date with industry trends, best practices, and emerging technologies in email marketing, mobile push, and more.
  If you are passionate about lifecycle and retention marketing, enjoy working in a collaborative environment, and have a strong drive to deliver exceptional results, we would love to hear from you. Join our team and be part of our exciting journey to shape our brand’s presence across our marketing efforts.