A&R and Artist Development Manager

at  AWAL

OVERVIEW

As an A&R Manager you will represent AWAL in the local market both with external partners and internal Sony stakeholders. You will be the primary point of contact for artists based in the market and will support the growth of AWAL’s business locally by attracting and developing successful artists.
The ideal candidate is results-driven and ambitious, with a passion for music and artists. You will also have the ability to build trusted, creative relationships with artists and partners, championing the AWAL brand in the market and delivering on our mission to partner with independent artists to tell stories that shape culture.

• Represent AWAL locally, serving as a brand ambassador in South Africa
• Act as the first point of contact for signed artists and their teams
• Provide operational support to artists using AWAL technology for distribution
• Advise priority local AWAL artists on marketing strategy, release planning, and DSP pitch submissions, leveraging best practices from AWAL and local Sony teams
• Represent AWAL in day-to-day interactions with Sony’s teams locally, including A&R, marketing, and commercial partnerships
• Partner with local Sony A&R and marketing teams to attract high-potential artists to AWAL and build local artist development strategies to support them
• Build and maintain strong relationships with local DSP partners (e.g., Spotify, Apple), supporting with promotional materials as needed
• Build and maintain strong relationships with local content and social media platforms, creating opportunities for AWAL artists in the market
• Coordinate promotion teams for local artists
• Generate regular reporting on artist campaign progress