Account Director - UK

at  Situation Group

Situation UK, a digital-first agency building passionate communities for live experience-based clients like WICKED and MJ The Musical, seeks an experienced Account Director to lead the day to day marketing strategy for some of our high profile clients.
We’re currently 10 people in the UK and we’re excited to continue growing our talented team of industry experts.
This role will report to the Executive Director of Client Services. It will serve as the primary point of contact for the clients they oversee, drive the strategic operation of our advertising campaigns, collaborating extensively with internal teams across social, paid media and creative. The Account Director will be responsible for overall service and performance, including budget management, results and client communication.
The selected candidate will demonstrate a strong aptitude for paid, owned and earned media, excellent communication and client management skills and the ability to deliver best in class service.

REQUIREMENTS

• Minimum 5 years in an advertising role, with prior agency experience
• Minimum 2 years experience of the West End and Live Entertainment landscape in London (or Broadway)
• Excellent client relationship and communications skills
• Masterful organisation and budget maintenance skills
• Digital advertising expertise and knowledge of programmatic platforms like The Trade Desk and paid social
• Strong presentation skills, including crafting meeting decks that tell a strong narrative story
• Ability to think ahead and proactively plan for key moments
• Collaboration-first mindset with the ability to inspire and support team members
• Strong understanding of data and analytics, and the tools used to aggregate them, must be able to turn data into action points
• Understanding of key social platforms and their impact on audience growth
• Experience managing junior team members, including working on developing their skills and professional capabilities

WHAT YOU’LL DO

The Account Director is the face of the agency to the client and the face of the client to the agency. This role will be seen as the Account Lead on their portfolio of clients and will be responsible for leading and driving strong, innovative strategies to help their clients succeed.
The Account Director will be expected to nurture strong relationships with our clients and problem solve when there are escalations or concerns raised.
Note - as we’re currently a small team in the UK, this role will be more hands on than the equivalent role at larger agencies. The position is ideal for someone who is happy getting involved in day to day Account Management tasks, as well as overseeing strategy and client relationships. As we grow the team over the next 12-18 months, we will introduce more junior roles to Client Services. At the moment it’s all hands on deck! This is a great opportunity if you want to be part of a growing team where you can have an impact and help shape the future of Situation UK.

SAMPLE DAY-TO-DAY RESPONSIBILITIES

• Day to day Account Management & Direction, with the support of an Account Executive, for several West End and Arts & Culture clients
• Prepare and run client and internal meetings
• Execute and develop strong strategic campaigns across paid, owned and earned placements in collaboration with internal and external teams
• Communicate on a very regular basis with internal teams and external stakeholders, such as Producers, General and Company Managers and vendors, including other agency partners
• Manage client budgets, working closely with our Media Planner and Studio team (for creative and production jobs)
• Identify opportunities for client growth and innovation
• Act as “marketing director” and identify clients needs; assertively push where a need is present and our services can provide a solution
• Act with autonomy for most day-to-day decision making and managing of accounts. Know when decisions and issues need to be managed up for more senior level buy-in and support