Account Executive

at  Cumulus Media

Erie, Pennsylvania, USA -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate03 Jun, 2024Not Specified03 Mar, 20241 year(s) or aboveCommunication Skills,Lead Generation,Sales MetricsNoNo
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Description:

CUMULUS MEDIA | Erie, PA is seeking an Account Executive who is passionate, motivated, goal oriented and a highly competitive individual with a proven track record of over-achieving digital sales goals.
In this role, the Account Executive’s primary focus is to maximize digital revenue opportunities. Digital products under the Cumulus CSuite and boost banner include: OTT, SEO/SEM, email marketing, geo-targeting and geo-fencing in combination with Cumulus radio station’s local digital assets which include websites, mobile apps, streaming, podcasts, video and social media.
Our ideal candidate is someone who is digitally savvy, customer focused, and has a desire to create integrated marketing campaigns for their clients. In return, we offer a unique opportunity: a challenging mission, world-class tools and resources to help you succeed, inspired leadership, competitive commissions, and the chance to realize your full potential as a professional.
Who We Are:
CUMULUS | ERIE, PA currently features 5 stations in the Erie area. Our stations include: 99.9 Classy 100, Nash FM 97.9, Z102.3, CBS Sports Radio 963 and 1260, and 104.3 The Vibe. The cluster of 5 stations reaches thousands of listeners on a daily basis.

QUALIFICATIONS:

  • Proficient in Microsoft Office suite, social networking platforms and CRM tools
  • Excellent communication skills
  • Experience developing new business relationships in an outside sale role.
  • Excellent presenter to clients of sales opportunities and post-sale successes
  • Strong understanding of lead generation and ability to connect with viable prospects.
  • Comprehension of sales metrics in order to fill a sales funnel and robust pipeline of residual business.
  • Positive attitude with the willingness to get beyond comfort zone to grow professionally.
  • High energy and passion for the job
  • Flexible and creative
  • Digitally savvy
  • 1-3 years in Media Sales background preferred.

EXPERIENCE

Not Specified

Responsibilities:

  • Able to identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives
  • Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events); negotiation and closing
  • Beyond our broadcast products, have strong familiarity and become full versed in selling both Cumulus’ station digital assets (e.g. streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers
  • Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to build and maintain a full pipeline of sales prospects
  • Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
  • Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the marketplace
  • Think creatively and generate original ideas
    Job Requirements:


REQUIREMENT SUMMARY

Min:1.0Max:3.0 year(s)

Marketing/Advertising/Sales

Sales / BD

Sales

Graduate

Proficient

1

Erie, PA, USA