Account Manager

at  Patriksson Group

ACCOUNT MANAGER

Are you a Tik-Tok native? Is Google Search for boomers? Do you want to join an ambitious team in a great office space where coffee and cookies are top notch? If your head is nodding, please keep reading. As we’re setting up our performance agency INC Media for a growth journey, our Account Manager has a key role in driving our campaigns to achieve the best results, ensuring client satisfaction, and retaining them on a campaign-to-campaign basis. We believe the best way to do this is to talk the talk and walk the walk. Still nodding? Please continue.

QUALIFICATIONS:

• Relevant postgraduate or professional degree in marketing and/or communication.
• Proven experience in influencer marketing from an agency or brand.
• Strong project management skills with the ability to multitask and prioritize competing deadlines.
• Excellent communication and interpersonal skills for collaborating with cross-functional teams, clients, and influencers.
• Proficiency in using campaign management software and analytics tools to track and measure campaign performance.
• Creative thinking and problem-solving abilities to develop innovative campaign ideas and solutions.

ROLE OVERVIEW

In your role as an Account Manager, you will be pivotal in driving and optimizing our campaigns. Your main responsibility is to ensure the correct and efficient delivery of content to the right audience across various digital platforms. This involves daily communication with clients and influencers, as well as active work in our internal systems to set up structures and manage budgets for the clients you are responsible for. You will also support our budget goals and strategies through your involvement in delivery.
It is a diverse role, where you have the opportunity to grow, handle strategic yet fast-paced tasks, and use both brain and social skills to achieve results. Our client relationships are key – and you will be a big part of nurturing these.

KEY RESPONSIBILITIES

• Build and maintain strong client relationships, understanding their needs and business goals.
• Develop project plans for influencer marketing campaigns, considering client objectives, target audience, and budget constraints.
• Manage client partnerships through planning, budgeting, contracting, and forecasts.
• Proactively develop additional business initiatives for existing clients.
• Handle daily client and influencer communication efficiently and resolving issues.
• Execute campaigns from start to finish, ensuring all elements are delivered within deadlines and budget scope.
• Ensure relevant campaign KPIs are accurate, monitored, and met.
• Conduct post-project evaluations and follow-ups with clients.
• Conduct research and analysis to identify target audiences and market trends.
• Monitor performance metrics and provide regular reports to clients, highlighting results and recommendations.
• Work across internal departments to guarantee seamless collaboration.
• Network with contacts, influencers, and people relevant to our business.