Asia Pacific - Regional Marketing Intern, Fragrance

at  Shiseido

REQUIREMENTS

• Degree in Business Administration, Marketing or equivalent
• Possess good communication and written skills and time management skills
• Good team player and able to work in a fast paced environment
• Ability to prioritize and meet deadlines
• Self-motivated, fast learner and able to work independently
  Job Segment: Material Planner, Brand Manager, Branding, Merchandising, Animation, Manufacturing, Marketing, Retail, Creative

MAIN PURPOSE

The Marketing Trainee is responsible for supporting and assisting the team in the Operational marketing activities of 4 luxury fragrance brands for APAC domestic Markets.

KEY RESPONSIBILITIES

Marketing

• To coordinate the collection of data and analyses performances in APAC.
• To prepare reports and information gathered from the markets to consolidate to HQ.
• To disseminate marketing guidelines and information to markets
• To coordinate with local markets on marketing calendar and animation plans
• To undertake daily marketing & administration tasks to ensure the functionality and coordination of the marketing department

Media / Communication

• Liaise with media agency to obtain necessary information for the purpose of media planning
• Assist with media schedule for advertisement productions and monitor delivery of orders
• Analyze performances on media investment with Agency
• Prepare PR program and analyses KOL profile before sending to HQ.

Visual Merchandising

• Define visual merchandising plan per POS (Light box , planograms…)
• To validate visual adaptation and update on visual focus.
• Visual Merchandising material planning and stock management

Events

• To assist Brand Manager in the coordination of events in the region
• Organize production material related to the events (invitations, gifts, catalogs etc..) and ensure availability and timely delivery
• Create post event report to share with HQ and team