B2B Product Marketing Manager (12 months FTC)

at  Canon

We are looking for a talented and enthusiastic product marketer for an exciting opportunity to join our software division.
Working within the Canon UK Digital Printing and Solutions marketing department you will manage a portfolio of software solutions that are pivotal to B2B organisations from home office workers through to large corporations both in the commercial and public sector.
This is a 12 months fixed term contract.

With Canon, you’ll get the support and encouragement you need to grow, from people who share your ambition. We’ll invest in your professional development to help you learn and progress in your role with us. You’ll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.

• Pay – Competitive salaries that are regularly benchmarked against similar roles and reviewed annually.
• Learning & Development – As a Company that encourages continuous learning you will always have resources and support available.
• Work & Home Life Balance – We support with a minimum of 25 days holiday per year, holiday purchase and a flexible working policy.
• Diversity – We are an organisation that delivers on a global scale, striving to create a diverse and empowered workforce that reflects the communities we serve.
• Health & Wellbeing – Free private healthcare, an Employee Assistance Programme, partnership with Mental Health First Aid UK with a network of mental health champions and discounted rates to Nuffield Health Gym.
• Employee discount – Up to 38% off products from our Canon store

Amongst other responsibilities you will:

• Through thorough market analysis (incl. competitor positioning) help set business targets, manage the product budget process and then monitor CUKI progress
• Build and publish a product marketing strategy to achieve product objectives within relevant channels & sectors
• Provide scheduled management reporting on portfolio performance. Develop necessary reporting and co-ordinate the targeting of sales activities and forecasting
• Own relationship with 3rd party providers that form part of the portfolio and generate new business opportunities in collaboration with these partners
• Own service plan & profitability promotion for the portfolio, both Canon & channel partners.
• Spokesperson for product portfolio at key internal & external events with the ability to position the portfolio to different audiences and tailor content appropriately
• Own and implement required lead generation activity to drive pipeline for the portfolio, across all channels, working with appropriate marketing colleagues (campaign, channel) and key sales channel stakeholders
• Drive sales enablement through adaptation/creation of sales ready application and product content, tailored by route to market, and proactively communicated / regularly reinforced through all available platforms, tools and forums
• Identify capability needs and fulfill requirements to equip sales personnel across all channels with the appropriate knowledge, skills and tools related to the product portfoli