Brand General Manager

at  AMOREPACIFIC SINGAPORE PTE LTD

JOB DESCRIPTION

• Steward of the brand that supports our new brand promise, brand vision, brand position, brand architecture and achieves overall business goals for the brand.
• Engages, inspires, and galvanizes organisation around the brand vision, position, and strategies so they are clear in bringing them to life in their functional expertise
• Analyses historical data on new launches to develop sales forecast plan and financials
• Analyses and drives consumer understanding and insights in order for consumers to have stronger and more impactful brand experiences
• Analyses market, consumer, and competitive information to support HQ team in setting new product pricing and managing price on existing products
• Conducts and analyses regular reviews on brand’s consumers and trends in order to determine channel plans and to recommend goals for upcoming year
• Develops targets by channel, business objectives and brand strategies for that brand that aligns with global business plan, and contributes to annual brand operating plan reviews
• Responsible for planning and setting advertising and promotion budgets in order to hit profit plans
• To lead in developing Public Relations launch plans for key major launches and ensure excellent coverage in major media to drive awareness of new product launches
• Analyses and forms major plans for CRM to retain loyal members

JOB REQUIREMENTS

• Bachelor’s Degree, Post Graduate Diploma, Professional Degree in Marketing, Business Studies/Management, Mass Communications is Preferred
• Current knowledge of retail industry or similar capacity especially in FMCG or Beauty industry
• Demonstrated strong analytical skills, as well as excellent computer skills, including in Words, Excel, and Power Point
• Good communication skills and presentation skills
• Confident self-starter with a high level of drive, energy, integrity, and professionalism
• Proactive, well discipline, positive, resourceful, creative, well organized with a keen eye for details and able to multi-task
• Self-motivated, willing to learn attitude, committed, determined, diligent and trustworthy nature
• Possess a strong sense of urgency, able to prioritize and meet deadlinesAble to work independently and be a dedicated team player in a fast paced and dynamic environment
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  We regret to inform that only shortlisted applicants will be notified*

Please refer the Job description for details