Brand Manager I

at  McCormick Company

Hunt Valley, MD 21031, USA -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate09 Jul, 2024Not Specified11 Apr, 2024N/AConsumer Packaged Goods Marketing,Strategic Thinking,Competitive Landscape,Finance,Supply Chain,Market ResearchNoNo
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Description:

You may know McCormick as a leader in herbs, spices, seasonings, and condiments – and we’re only getting started. At McCormick, we’re always looking for new people to bring their unique flavor to our team.
McCormick employees – all 14,000 of us across the world – are what makes this company a great place to work.
We are looking to hire a Product “Brand” Manager I immediately in a Hybrid (50/50) capacity at our Global Headquarters in Hunt Valley, Maryland.

REQUIRED QUALIFICATIONS

  • Bachelor’s Degree in Marketing, or related field
  • Minimum of 3 years of relevant experience and results in consumer-packaged goods marketing or closely related field ?
  • Expertise in syndicated databases, market research, business and brand planning, advertising, finance, promotional activities, and consumer communications
  • Strong project leadership experience with ability to manage cross-functional teams and multiple projects
  • Sound understanding of concepts, principles and practices in Marketing and a basic understanding of other areas including Sales, Finance and Supply Chain
  • In-depth understanding of how own area integrates with other Marketing areas and with other functional areas
  • Deep understanding of the industry sector and competitive landscape
  • Developed communication and diplomacy skills required to guide, influence, and convince others (internal and external); often customer-facing; interactions with senior leadership.
  • Strong leadership, strategic thinking, communication, and teamwork skills

Responsibilities:

  • Accountable for the segment focus: overall P&L, pricing, and budget.
  • Closely monitor and analyze sales volume, market share and competition to provide actionable insights and recommendations for improvement.
  • Deliver comprehensive summary of segment analysis and insights for monthly business review and quarterly share review.
  • Work with Demand Planning, Supply Planning, and Trade Marketing to project accurate volume forecasting assumptions, including long term projections.
  • Lead development of annual brand plan for presentation and alignment to divisional cross-functional teams; identifying pillars for growth and gaining buy in from partners.
  • Collaborate with S&E Design team on new products and line extension development
  • Collaborate with Global Marketing on development of advertising and promotions
  • Lead analysis and delivery of a specific annual strategic project that aligns to McCormick’s Vision for Spices & Extracts – To be the fastest growing category in center store!


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Marketing

Graduate

Marketing or related field

Proficient

1

Hunt Valley, MD 21031, USA