Business Development Representative - MEA

at  Emplifi

Emplifi is a leading unified customer engagement platform that empowers businesses to reach and grow communities through digital- and social-first strategies. More than 20,000 brands like McDonald’s, Ford Motor Company, and Delta Air Lines rely on Emplifi to enable connected, empathetic experiences for the modern consumer across marketing, commerce, and care. Headquartered in New York, Emplifi is a partner to the major social media networks and digital platforms, including Google, Meta, LinkedIn, TikTok, and Snapchat. For more information, visit www.emplifi.io.

JOB SUMMARY

To be successful in this role, you must be persistent and possess the inventive skills needed to reach and intrigue the ever-elusive decision makers. The role would suit a proactive personality with strong research skills, someone who is not afraid to cold call, as your success will depend on high levels of activity on the telephone and via other means if necessary (i.e. LinkedIn). Understanding of marketing and brand story telling would be beneficial.

• Identify and contact key, relevant decision makers responsible for leading brands with a view of driving new business opportunities, conduct needs assessments calls with specific prospects as assigned
• Support the Marketing and Sales departments through lead generation and qualify all inbound and outbound leads via phone, web, email, corporate events and direct mail campaigns
• Work closely with an assigned Account Executive/Regional Sales Manager and marketing team to achieve both your personal and sales executives’ targets, to develop and implement appropriate prospect communication plans and to ensure proper quality and quantity of demonstrations
• Communicate Emplifi value proposition with a view to scheduling online product demonstrations and face-to-face meetings for an assigned Account Executive/Regional Sales Manager