Campaign Specialist, Employer & Clinical Branding

at  Louis Nielsen

Spread your magic on our Employer and Clinical branding campaigns!
At Specsavers/Louis Nielsen, we’re dedicated to making eye and hearing care accessible to all. As pioneers and a global leader in innovative technologies, we help people optimise their vision and hearing. We foster your expertise, welcome you into a supportive family, and propel your growth. Grounded in our collaboration, curiosity, courage, and compassion values, we strive to challenge the status quo and invite you to team up with us.
To strengthen our Employer & Clinical branding team’s campaigns, we’re searching for a Campaign- SoMe- Platform superstar to join our team, working within our Northern Europe region.

YOUR QUALIFICATIONS

We value more than just qualifications. Embracing our core values is as crucial as fitting the role itself. On top of that, you can recognise yourself in the below requirements:

• Excellent command of English, both written and spoken
• Solid understanding of the process to deliver a campaign from brief to production to a live campaign
• Experience setting up, monitoring and adjusting campaigns in various business managers
• Thorough understanding of social media and online platforms
• Experience with project management in all phases of campaign planning and production
• Experience with analysis and reporting of social media performance data (e.g. in Google Analytics, Power Bi, Brandwatch etc.)
• Have a proactive and collaborative approach
• Possess a natural sense of urgency
• Great at managing stakeholders
• Have a sharp eye for details

Your new workday will consist of many exciting tasks, for example:

• Contributing to planning and executing the campaigns plan targeting all our target groups (potential employees)
• Identifying and planning the purpose/scope and channel strategy
• Acting as the coordinating contact point and project lead regarding preparation, production, and traffic management plans
• Act as subject matter expert for all levels within Northern Europe making sure that relevant information is shared between the relevant teams
• Responsible for managing and optimizing our paid media planning, benchmarking to KPI’s, and continuously improving our data and reporting setup and procedures
• Ongoing development and optimization of the paid social media plans: targeting, budgeting, testing on all owned platform

We value more than just qualifications. Embracing our core values is as crucial as fitting the role itself. On top of that, you can recognise yourself in the below requirements:

• Excellent command of English, both written and spoken
• Solid understanding of the process to deliver a campaign from brief to production to a live campaign
• Experience setting up, monitoring and adjusting campaigns in various business managers
• Thorough understanding of social media and online platforms
• Experience with project management in all phases of campaign planning and production
• Experience with analysis and reporting of social media performance data (e.g. in Google Analytics, Power Bi, Brandwatch etc.)
• Have a proactive and collaborative approach
• Possess a natural sense of urgency
• Great at managing stakeholders
• Have a sharp eye for detail