Campaigns Projects - SG Marketing

at  Shopee

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DepartmentMarketing
LevelExperienced (Individual Contributor)
LocationSingapore
Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

JOB DESCRIPTION:

• Identify areas of growth, develop and execute initiatives to drive business and commercial impact.
• Conduct data analysis on campaigns performance and offer recommendations for campaign optimisation, such as innovative engagement and sales mechanics to enhance campaign performance
• Drive problem solving and conduct qualitative and quantitative analysis on key business issues
• Develop key performance indicators (KPIs) and performance reporting to facilitate management decision making
• Keep abreast of trends on other ecommerce platforms and broader industry developments
• Act as a point-of-contact to interface with cross-functional departments

REQUIREMENTS:

• At least 5 years’ experience in a high performing organisation
• Background in e-commerce, marketing or fast-paced tech start-ups is a plus
• Excellent command of English. Good communication and writing skills
• Excellent stakeholder and project management skills. Ability to handle multiple tasks and manage expectations. Experience with change management is a plus
• Analytical and structured thinker, with outstanding problem solving and critical thinking skills
• Independent and self-motivated. Enjoys challenges and taking ownership of tasks
• Flexible to taking on new, unfamiliar and difficult tasks or projects
• Result oriented with bias for hands-on execution
• Advanced Excel skills and high degree of comfort with numbers; knowledge in SQL is a plus

Please refer the Job description for details