Cluster Digital Manager

at  Criterion Hospitality Ltd

An exceptional opportunity has arisen for a passionate Cluster Digital Manager to be part of the Criterion Hospitality management team.
You will be responsible for managing digital marketing for three properties in our portfolio: Indigo, Victory, and Assembly Hotel, all located in Leicester Square.
We are a passionate and creative company looking to bring innovation into to our real estate, hotels, and other parts of our business. If your next role involves drive and passion for innovation, in a fast-paced environment, then we would be delighted to hear from you.
This role offers some working flexibility (office/hybrid).

CAPABILITIES

• Experience working in digital marketing channels – SEO, PPC, digital advertising, blogs, editorial and so on.
• An organised individual who can strategically plan a marketing calendar that can drive commercial success.
• A project manager with an attention to detail to manage multiple campaigns with a test-and-learn approach.
• A team player who works well with people of all backgrounds, skill levels, and abilities to deliver a plan.
• Graphic Design would be preferable (Canva and Photoshop)
• Knowledge of coding preferred (HTML, Java, Script, and CSS)
• Experience with global hotel brands’ direct marketing, such as IHG, Marriott, or Hilton, would be preferred.
  Prior experience within a similar role is essential and experience is highly beneficial. The successful applicant must have the right to work in the United Kingdom to be considered for this role.

• Development of the paid media strategy
• Drive media partnerships and media solutions
• Budget Management
• SEO and SEM management
• PPC Management
• Report on campaign analytics
• Present strategies, results, and opportunities to senior management
• Manage Google Analytics, tracking bookings and conversions.
• Maintain all websites for the cluster hotels.