CME - Business Development Manager

at  Canon

To lead the development and growth of Office Products and very light Production Products business across the Middle East by fulfilling a dual role of Product champion and regional sales development in cooperation with CME Product Manager, Canon Europe BDM, and CME Business Partners.

• The Candidate would be Canon’s representative at the Tier-1 and Tier-2 and End-User level with technological expertise in the designated area of Office and very light Production Products. Tier 1 is defined as Canon’s in-country distribution partners and regional distribution partners. Tier-2 is defined as the reseller of Canon Products who purchases Canon products from Canon’s designated distribution partners and End-User gets defined as Government and/or large corporations in verticals (Oil/Gas, Education, Healthcare, Telecom…)
• Identify, map and determine weightage of End-User vertical segments, contribution to Canon business and potential of the vertical segments. (By Country)
• Establish End-User contacts and business relationships with the right representatives of the large companies and Governmental Organizations for major Vertical segments by countries (Key Account Decision Makers).
• Design and Plan Marketing Activities (training, seminar, PR) per each country (Tier 1 and End-user) based on their Activity Calendars if required. Liaise with Canon’s distributors and the Tier 2 partners or End-users to generate a common Activity Calendar.
• Plan and Implement the above described activities, based on area strategy, product planning and market analysis, to meet Canon Middle East’s growth objectives. (by country)
• Liaise with Area Managers/Product Managers regarding the technical requirements of the customer’s projects; integrate and be able to assist end-user with a solution approach.
• Liaise with Area Managers/Product Managers to proceed with Product Launching, implement product strategy, and provide a proper feedback to Canon Head office.
• Maintain, Track and report all Market related information about Canon and Competitors in terms of new products, prices, activities, strategies.
• Undertake (and organize) regular Tier 1, Tier 2 and end-user trainings (horizontal and vertical), market assessments and monitor/report on competitor activity.
• Visit (potential new) Accounts and Business Partners on a regular basis to provide visible support and assistance where required