Your tasks
As Communications & Marketing Specialist (m/f/diverse) within Industrial Engineering of the Continental Tire Division (IET) you work together closely with all tire production location worldwide, as well as various central functions.

Responsibilities

• Develop and implement communication and marketing strategies and concepts for IET in close alignment with the Manufacturing Tires Strategy
• Driving the communication and Marketing for our strategic focus topics such as Digitalization, Automation, CBS, Work Environment of the Future and efficiency through Quality, in alignment with the overall Tire Strategy 2030.
• Promote IET activities by developing & ensuring a common design to build stakeholder awareness and by regular sharing of related content to foster the understanding and importance of IET activities.
• Manage, set up and maintain all communication channels for IET (e.g. Sharepoint Pages, ConNext, Intranet, Newsletters…) to reach stakeholders
• Create suitable marketing materials for internal communication (Print & Digital) to call attention to important IET activities and enhance the acceptance of stakeholders
• Support IET strategic events (e.g., PIEM Conference and focus areas) in terms of communicational, marketing related .aspects (Concept and Content)
• Foster relationship with central and global communications network department to align the communications activities with the standards and to strengthen the worldwide network
• Adhere to the company’s style guide, ensuring that IET produces high-quality and error-free communication and marketing content
• Manage orders with external agencies and print shops
• Manage and further develop the Standard Style Guide for graphical user interfaces to achieve one common look & feel for the IET applications and consequently improve the stakeholder acceptance.

Your profile

• Academic degree in business or marketing management, communication or similar
• First years of working experience
• Experience with various advertising campaigns
• Good knowledge of web page content management and tools
• Knowledge of recording and editing videos
• Strong experience with social media marketing campaign
• Ability to work effectively with MS office & Adobe package
• Fluent Englisch language skills both written and spoken
• German language skills preferrable
• Very good communication skills
• Willingness for international business trips 20-30 %

Applications from severely handicapped people are welcome.
Our offer
We want our employees to do well with us. That’s why we offer them not only an exciting job in an international technology group, but also numerous additional offers such as flexible and hybrid working, sabbaticals and other benefits.
Click here to find out more.

Jobdrehscheibe

Ready to drive with Continental? Take the first step and fill in the online application.
About us
Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In 2022, Continental generated sales of €39.4 billion and currently employs around 200,000 people in 57 countries and markets.
With its premium portfolio in the car, truck, bus, two-wheel and speciality tire segment, the Tires group sector stands for innovative solutions in tire technology. Intelligent products and services related to tires and the promotion of sustainability complete the product portfolio. For specialist dealers and fleet management, Tires offers digital tire monitoring and tire management systems, in addition to other services, with the aim of keeping fleets mobile and increasing their efficiency. With its tires, Continental makes a significant contribution to safe, efficient and environmentally friendly mobility.

• Develop and implement communication and marketing strategies and concepts for IET in close alignment with the Manufacturing Tires Strategy
• Driving the communication and Marketing for our strategic focus topics such as Digitalization, Automation, CBS, Work Environment of the Future and efficiency through Quality, in alignment with the overall Tire Strategy 2030.
• Promote IET activities by developing & ensuring a common design to build stakeholder awareness and by regular sharing of related content to foster the understanding and importance of IET activities.
• Manage, set up and maintain all communication channels for IET (e.g. Sharepoint Pages, ConNext, Intranet, Newsletters…) to reach stakeholders
• Create suitable marketing materials for internal communication (Print & Digital) to call attention to important IET activities and enhance the acceptance of stakeholders
• Support IET strategic events (e.g., PIEM Conference and focus areas) in terms of communicational, marketing related .aspects (Concept and Content)
• Foster relationship with central and global communications network department to align the communications activities with the standards and to strengthen the worldwide network
• Adhere to the company’s style guide, ensuring that IET produces high-quality and error-free communication and marketing content
• Manage orders with external agencies and print shops
• Manage and further develop the Standard Style Guide for graphical user interfaces to achieve one common look & feel for the IET applications and consequently improve the stakeholder acceptance