Communications Specialist: Digital (Job 324)

at  Ontario Universities Application Centre

JOB TYPE: SALARIED CONTRACT, 14-MONTH WITH BENEFITS

Located in Guelph, the Ontario Universities’ Application Centre (OUAC) processes applications for admission to undergraduate, law, medical, rehabilitation sciences and teacher education programs for Ontario’s universities. We provide a progressive and supportive working environment for our employees, along with a competitive salary and comprehensive benefits. We encourage you to read more about the OUAC’s total rewards and compensation program on our website.
The OUAC values equity, diversity and inclusion and believes that every person has a right to equal treatment. We are strengthened by diverse backgrounds, perspectives and experiences. We have equitable and accessible employment practices, based on the principles specified in Ontario legislation (Human Rights Code and Accessibility for Ontarians with Disabilities Act [AODA]). Accommodations for job applicants with disabilities are available upon request.
If you are willing to learn and eager to play a supporting role in helping people start a new chapter in their life, we would love to hear from you!
The OUAC is seeking a Communications Specialist: Digital to oversee the development and implementation of virtual and in-person postsecondary events, liaise with virtual event and university representatives, coordinate social media and advertising campaigns, and provide general administration and communications for the Ontario Universities’ Events (OUEvents), Guidance Dialogues and other university recruitment-related activities.

QUALIFICATIONS SOUGHT:

• University degree (or college diploma) in Digital Marketing, Communications, or a body of relevant experience.
• Experience in Event Management.
• Digital communications experience and ability to demonstrate consistent competency across all common social media channels including, but not limited to, Facebook, X, and Instagram.
• Intermediate knowledge of SEO, web usability, analytics, and reporting.
• Ability to understand and troubleshoot/modify existing HTML code.
• Understanding web accessibility and plain language.
• Knowledge in Google Analytics.
• Experience with Zoom, Microsoft Teams, and other collaborative meeting tools.
• Intermediate knowledge of WordPress.
• Advanced knowledge of InDesign and other Adobe products.

ABILITIES/SKILLS:

• Self-starter with the ability to work independently and within a team.
• Disciplined, organized and reliable work habits.
• Creative and quality driven, with high attention to detail.
• Ability to meet deadlines and manage time efficiently.
• Ability to multi-task in a dynamic fast-paced environment.

QUALIFICATIONS CONSIDERED AN ASSET:

• Prior university employment.
• French-language skills.

• Developing and executing virtual event operations, including but not limited to strategy, project management, event registration and data gathering\reporting.
• Collaborating with various committees to determine the virtual platforms needed, the length, dates, frequency and format/schedule for the events, and how to promote the events.
• Developing key messages and communication plans and supporting the Communications and Events Department in managing branding and marketing strategies.
• Creating content for and monitoring various social media platform accounts, with a special emphasis on the OUEvents virtual and in-person events.
• Providing technical support for the Communications and Events team, as it relates to various software, social media and virtual event platforms.