Community Marketing Coordinator

at  Finest Future Oy

Requirements for Community Marketing Coordinator :

• Have a good understanding of Finest Future branding values and be able to implement them in community activities
• Have a good knowledge of marketing to create strategic marketing plan and strategic content to promote community activities strategically while aligning the team goals with the company goals
• Have a good knowledge of marketing metrics.
• Knowledge about inbound marketing to produce organic content based on customer journey and persona to utilize customer digital experience
• Basic knowledge about email marketing and familiar with Hubspot, Pipedrive is a plus
• Basic knowledge about affiliate marketing to work with Student Ambassadors to provide instruction on branding elements and required criteria to produce qualified content
• Basic knowledge of Meta Business Suite to be able to plan content calendar, create AB tests, and understand the analytics to be able to draw data-driven actions for future improvements
• Basic knowledge of SEO, Google analytics and website management (Wordpress, Squarespace)
• Have a good understanding of each social media algorithm (Facebook, Instagram, YouTube, LinkedIn, Tiktok) and their potentials for different purposes
• Basic knowledge in design and video editing principles (Adobe Illustration, Canva, Capcut)
• Understanding of Vietnamese culture and customer behavior (Community team is closely linked to the Vietnamese customer market and supports our sales and marketing team in Vietnam)
• Language requirements: English and Vietnamese (Finnish is a plus)

Key responsibilities

• Create organic content with by utilizing SEO results
• Edit and publish internally and externally written content using WordPress
• Create, organize, and monitor community events/activities to enhance customer experience and development of Finest Future branding
• Create and plan content on Meta Business Suite and other social media channels
• Work closely with the Marketing team on content creation to ensure the consistency and core messages delivered are correct and truthful.
• Helping with translate content script for content repurposing purpose
• Plan and create content to strategically support building community
• Work closely with Finest Future alumni to collect materials that helps promoting students studying and living in Finland through Finest Future
• Monitor and produce Student Ambassadors monthly compensation reports

Sub-tasks

• Support Community Project Coordinator with strategic planning in general and events/ projects related to community team (Facebook group, Discord, and Newsletter)
• Assist Community Project Coordinator in planning, organizing, managing and monitoring events/ activities that Community team do to foster the relationship with FF students and prospects

Other information:

• Job requires traveling in Finland
• Working hours: 37.5 hours / week but requires the ability to work in evenings and weekends

Key responsibilities

• Create organic content with by utilizing SEO results
• Edit and publish internally and externally written content using WordPress
• Create, organize, and monitor community events/activities to enhance customer experience and development of Finest Future branding
• Create and plan content on Meta Business Suite and other social media channels
• Work closely with the Marketing team on content creation to ensure the consistency and core messages delivered are correct and truthful.
• Helping with translate content script for content repurposing purpose
• Plan and create content to strategically support building community
• Work closely with Finest Future alumni to collect materials that helps promoting students studying and living in Finland through Finest Future
• Monitor and produce Student Ambassadors monthly compensation report

Sub-tasks

• Support Community Project Coordinator with strategic planning in general and events/ projects related to community team (Facebook group, Discord, and Newsletter)
• Assist Community Project Coordinator in planning, organizing, managing and monitoring events/ activities that Community team do to foster the relationship with FF students and prospect