Consumer Insights Analyst

at  LOreal

Melbourne, Victoria, Australia -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate21 Sep, 2024Not Specified22 Jun, 20243 year(s) or aboveEfficacy,BarriersNoNo
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Description:

We are recruiting for a Consumer Insights Analyst to join our CMI team within our corporate function. Reporting into the Senior Consumer Insights & Analytics Manager, this unique role will enhance your strategic thinking and ability to transform raw data and observations into compelling narratives that inspire action and drive business impact.

Responsibilities:

ABOUT THE ROLE:

  • Lead the charge in understanding consumer behaviour, motivations, and needs, becoming a trusted advisor to brand and marketing teams.
  • Combine your expertise in consumer insights with a deep understanding of shopper behaviour to generate a 360-degree view of the consumer journey.
  • Develop and manage impactful qualitative and quantitative research studies end to end, leveraging a variety of methodologies including panels, focus groups, surveys, and data analysis.
  • Analyse complex datasets, market trends, and research findings to extract compelling insights that drive strategic decision-making.
  • Translate your findings into clear, concise, and actionable recommendations, using compelling presentations and visualizations to inspire action.
  • Design and oversee robust research plans end to end, analysing data from multiple sources to draw meaningful conclusions.

The L’Oréal Groupe in Australia & New Zealand has a portfolio of 31 complementary brands, and a common purpose - to create the beauty that moves the world. Our goal is to offer every person the best of beauty in terms of quality, efficacy and responsibility to satisfy all beauty needs. We understand that everything we do can have a meaningful impact and we strive to remove barriers, support flexibility and championing inclusivity. We acknowledge the Traditional Custodians of the lands where we work.

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REQUIREMENT SUMMARY

Min:3.0Max:8.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Proficient

1

Melbourne VIC, Australia