Content Manager National Purchasing Partners (NPP)

at  Virginia Mason Medical Center

Overview
Virginia Mason Franciscan Health brings together two award-winning health systems in Washington state CHI Franciscan and Virginia Mason. As one integrated health system with the most patient access points in western Washington, our team includes 18,000 staff and nearly 5,000 employed physicians and affiliated providers. At Virginia Mason Franciscan Health, you will find the safest and highest quality of care provided by our expert, compassionate medical care team at 11 hospitals and nearly 300 sites throughout the greater Puget Sound region. While you’re busy impacting the healthcare industry, we’ll take care of you with benefits that include health/dental/vision, FSA, matching retirement plans, paid vacation, adoption assistance, annual bonus eligibility, and more!
Responsibilities
This Content Manager supports National Purchasing Partners and is responsible for creating and managing copy and publishing various content across NPP websites and sales/marketing materials. This position works within marketing and communicates with multiple departments such as IT, vendor managers, and sales to implement quality content across all NPP channels.
National Purchasing Partners (NPP) is a trusted savings provider for businesses nationwide. A substantial portion of NPP proceeds supports medical research and care. Visit mynpp.com to learn more.

Responsibilities include:

• Manages and updates various marketing channels, including WordPress websites, representative portals, and occasionally social media.
• Writes engaging copy for various marketing channels, such as emails, web pages, and flyers/handouts for trade shows.
• Ensures the content meets users’ needs and NPP brand guidelines.
• Supports NPP team by conceptualizing and creating innovative, compelling content layouts for existing and new web copy and marketing materials.
• Partners with assigned staff to customize content and user experience for customers as well as for marketing initiatives.
• Collaborates with marketing and technical teams to maintain site standards.
• Assists with related projects/activities as directed.

QUALIFICATIONS

• Bachelor’s degree in business, creative writing, or related field OR equivalent (4) years of work experience
• 3+ years experience writing and managing content
• Familiarity with MS Office and WordPress
• Excellent storytelling skills
• Basic understanding of online marketing methodologies such as Search Engine Optimization (SEO)
• Strong interpersonal and collaboration skills
• Skill in prioritizing activities and managing multiple concurrent projects and strong aptitude for detail.
• Ability to both deal with clients and the internal development team in a professional and friendly manner.
• Experience working within limitations of content management systems.
• Familiarity with blog writing and limitations of content management systems and other content tools.

• Manages and updates various marketing channels, including WordPress websites, representative portals, and occasionally social media.
• Writes engaging copy for various marketing channels, such as emails, web pages, and flyers/handouts for trade shows.
• Ensures the content meets users’ needs and NPP brand guidelines.
• Supports NPP team by conceptualizing and creating innovative, compelling content layouts for existing and new web copy and marketing materials.
• Partners with assigned staff to customize content and user experience for customers as well as for marketing initiatives.
• Collaborates with marketing and technical teams to maintain site standards.
• Assists with related projects/activities as directed