Content Marketing Executive

at  UNEARTHED PRODUCTIONS PRIVATE LTD

JOB DESCRIPTION

About Unearthed
A career with us at Unearthed Productions is a unique opportunity to excel at one of Singapore’s leading full-service event management agencies. Each of the over 100 events we produce annually is underpinned by our five pillars of capabilities - Experience Management, Venue Management, Creative Studio, Event Technology and Stage Effects - which empower our partners and our clients to execute their events from start to finish seamlessly.
So you grow with a team that is dynamic and a star of the events industry. To this end, you will get to explore diverse event verticals, from heart-warming community events to nationwide campaigns to global conferences. You will be challenged to move fast - and learn even faster. Through working cross-functionally, you will have unparalleled insight into how we create the best event experiences and the know-how to bring them to life.
Our deep commitment to supporting you means you will also have access to a holistic suite of benefits and perks aimed at raising both your physical and emotional well-being. Here at Unearthed Productions, you will enjoy better health, continuous personal development and fun through work.
Find out more about us: https://unearthedproductions.com.sg/careers
Or watch a day in a life of our team-members: https://youtu.be/eocnVzV8ayw
Responsibilities:

Content Generation:

• Develop compelling and engaging content, including blog posts, social media content, email campaigns, and website copy.
• Conduct research and stay up-to-date with industry trends to produce relevant and informative content for our target audience.
• Collaborate with the creative team to ensure content aligns with the company’s brand voice and marketing objectives.

Marketing Strategy:

• Develop and execute comprehensive marketing plans to promote our events and services.
• Utilize market research and competitive analysis to identify target markets, audience segments, and marketing opportunities.
• Monitor and report on marketing campaign performance, including ROI and KPIs, and make data-driven recommendations for optimization.

Collaboration and Teamwork:

• Collaborate with internal teams, including creative, production, and operations, to ensure successful event planning and execution.
• Coordinate with external vendors and partners to maximize promotional opportunities and event success.
• Stay informed about industry trends, innovations, and best practices, sharing insights and knowledge with the team.

Qualifications and Requirements:

• Bachelor’s degree in Marketing, Business, or a related field (preferred).
• Proven experience in content generation, lead generation, and business development, ideally within the events or marketing industry.
• Excellent written and verbal communication skills, with the ability to craft persuasive and compelling content.
• Strong understanding of digital marketing channels, including social media, email marketing, and content marketing.
• Proficient in using marketing automation tools, CRM systems like HubSpot, and analytics platforms.
• Self-motivated with a proactive and results-driven approach.
• Strong networking and relationship-building abilities.
• Exceptional organizational skills and attention to detail.
• Ability to work independently and collaboratively in a fast-paced environment.

Join our dynamic and creative team and be part of an exciting journey in content-based marketing and events. If you are passionate about generating compelling content, driving business growth, and creating memorable experiences, we would love to hear from you

Please refer the Job description for details