Content Marketing Intern

at  Akeneo

Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM); creating a world where every product interaction is an experience that guides consumers and professionals to the best purchase, anytime, anywhere. Akeneo empowers business leaders with software, education, and an engaged community all focused on the practice of product experience management.
At Akeneo, our teammates are the driving force behind who we are and where we want to go as a company. We work every day to shape a first-class work environment and culture, which is rooted in our core values of Humble Hunger, Diligent Benevolence, Responsible Pioneers and Inclusive Community! Our Purple Fire isn’t just a set of values; it’s our unique way of igniting passion and driving excellence. Bold and fun, with a hint of the unexpected - it is the essence of who we are. We want our people to help us grow and to grow with us, and that’s why we do whatever it takes to equip our employees with everything they may need to make a tangible impact on themselves, the business and the company. Let our intrepid three-headed mascot #ZiggyTheHydra welcome you into her world and join us at Akeneo! Learn more about who we are as an employer and about our Culture and Values via our Career page.

JOB DESCRIPTION

Working with the Global Communications team, the Marketing Content Intern will help bring Akeneo’s messaging to life. You’ll work directly with the Content Marketing Manager to identify content opportunities and gaps, lead the creation & execution of content across a variety of written and visual formats, and help support Akeneo’s demand generation and awareness efforts by crafting content across all stages of buyer’s journey.
Leveraging SEO and trending market topics, you’ll have the opportunity to write and promote in-depth articles and infographics that align with greater marketing campaigns. This role will collaborate across the marketing team and be an integral part of producing high-quality and engaging content. This will be a fantastic opportunity for a passionate writer looking to develop their skills as a storytelling B2B marketer.
This role will report directly to the Content Marketing Manager within the Global Communications team.
This role will work closely with the Product Marketing team, the Global Campaigns team, and the Field Marketing team.

QUALIFICATIONS

• You have experience in, and passion for, writing engaging content with examples to share
• You have excellent written and verbal communication skills, a creative eye, and a passion for proper grammar, spelling, and punctuation
• You can tell a story and keep your audience engaged, especially if you can take a complex subject and explain it in digestible terms
• You are organised and able to meet deadlines
• You proactively take initiatives and are enthusiastic about navigating and succeeding in a rapidly evolving business
• You have a ‘get it done’ attitude; resourceful and creativeYou act with empathy and communicate with honesty, candour, and respect

INTERVIEW PROCESS

• Say hi! If your application has caught our attention, you will receive an invitation to a 30-minute conversation with one of our Talent Partners, where you’ll learn more about the role and about Akeneo.
• Meet your future manager! This 30 minute interview will allow you to go in more depth into what the role entails and discuss your experience and skills.
• Meet Benedicte (Senior Director of Global Communications). Project yourself into the reality of the position and confirm our company culture fits you.
• Sign your offer!
  At all stages of your recruitment process, our Talent Acquisition team is committed to giving you an update in a one-week time frame.
  So? Is this job description all about you? Then what are you waiting for - click that Apply button so that we can meet you without further delay!
  Feeling hesitant because you think you’re not checking 100% of the requirements for the job, but still feel confident and motivated to grow into the position? Don’t hesitate to apply anyway, or reach out to us for questions or clarifications

• Create compelling written content optimised for SEO (Search Engine optimization) from ideation to execution, including but not limited to blog posts, infographics, web pages, articles, email cadences, eBooks, customer stories, social media captions, etc.
• Assist in creating and executing the editorial calendar while meeting weekly & monthly writing deadlines.
• Work cross-functionally within marketing (product marketing, communications and demand) to support writing projects for product launches, global campaigns, website, and strategic partner marketing.
• Create written content designed for various buyer personas, funnel stages, and use cases.
• Assist in regular content audits to ensure coverage across use cases, personas, buyer journeys, and channels/tactics.
• Ensure best practices in grammar, messaging, writing, and style to ensure consistency of content with professional quality standards, brand, and tone