Copywriter

at  DIFFERENT PTE LTD

Our copywriters are responsible for generating and developing concepts and ideas that meet and exceed the requirements of the brief. With a proven ability to translate marketing strategy into compelling creative concepts, they ensure that client’s goals are met when developing and executing ideas. They participate in all aspects of a project from concept development through preparing copy deliverables in all channels, ensuring that the work is consistent with a brand’s voice and tone.

REQUIREMENTS

• Minimum 3 years of full-time experience copywriting in an agency environment.
• An exceptional copywriting portfolio.
• Grammatically competent and literate.
• Articulate in discussing, debating and presenting ideas.
• Experience across a variety of consumer touch points.
• A desire to create award-winning work.
• Conceptual thinking and ability to deliver a point-of-view about the work.
• Proven ability to work in a team environment with visual creatives, account and production.
• Ability to accept constructive internal and/or client comments with regard to concepts and copy.

• Collaborate - Work collaboratively with art directors and other creative team members to generate concepts that meet and exceed the requirements of the creative brief.
• Drive Creativity - Create and communicate engaging social media posts across channels by applying brand level awareness informed by larger campaign tactics. Develop the written tone and feel of messaging while conforming to the brand voice. Offer strategic and innovative solutions, add/contribute to client meetings, present creative work. Secure approval for work from the creative team leaders. Create other campaign work as assigned.
• Participate - Deliver presentations to project team members, senior creatives and clients.
  Expectations
  • Open and collaborative Our team is close-knit and supportive and we’re working with a lot of unknowns – the candidate must be a champion of team environments that are comfortable and encouraging, especially working cross-discipline.
  • Optimistic and resilient - Dig in and figure out how to work around problems. Provide a balance needed to maintain stamina and positivity.