Copywriter & PR Manager

at  Basecamp Teams

THE ROLE:

As the Copywriter & PR Manager, you would lead all copywriting efforts across digital, social, and e-commerce channels while developing the brand’s storytelling and tone of voice.

WHAT YOU’LL BE DOING:

• Lead and manage all copywriting working with the marketing team across digital, social and e-comm channels
• Develop the business’ storytelling to bring the brand to life to new and existing audiences
• Create engaging and exciting content, developing clear communication strategies to capture our audience
• Develop the brand’s tone of voice and implement across all channels including website, social, e-comms and PR
• Create PR opportunities about the brand and establish a calendar of activity to create noise and bring the brand to our audiences across a variety of channels including print, social, events
• Manage external PR agency to deliver broader activity

WHAT YOU’LL BRING TO THE ROLE:

• Exceptional writing and communication skills
• Experience in a copywriting and PR role, preferably in a luxury consumer goods environment
• Strong relationship builder with a broad range of PR contacts
• Creative and an idea generator – able to jump into the full marketing mix
• Organised with strong project management skills and able to juggle deadlines
• Strong digital PR experience including social media
• A self-motivated team player with a proactive ‘can-do’ attitude
• Experience in briefing and managing agencies