CRM & Email Marketing Assistant

at  Yours Clothing Limited

What you will bring

• Quick learner
• Driven and ambitious to achieve excellence.
• Outstanding communication skills
• Meticulous attention to detail and constantly seeking to improve.
• Analytical and creative mindset with experience in A/B testing and Google Analytics
• Fast and eager learner
• Demonstrated ability to collaborate with a team and work independently in a high-pressure environment.
• Relevant qualification or experience in marketing (desired but not essential)
• Essential IT skills, proficient in Excel
• Relevant degree / a-level qualification or experience in a marketing / e-commerce environment is preferable but not essential.
• Experience using an Email Service Provider or CRM system (desired but not essential).
• Basic knowledge of html and Email Service Provider (desired but not essential)
• Basic photoshop skills preferable

WHAT IS THE ROLE

The CRM Assistant plays an important role in assisting the day to day running of our marketing activities. Focusing on enhancing our customer journey and communicating key messages through Email, SMS, Notifications, and on our Website/App. You’ll work closely with the trading teams, creating innovative and engaging content, that directs traffic to site and drive sales for each of our brands.

WHAT YOU WILL DO

• Conduct regular competitor analysis to keep up to date with the latest innovations, trends, messaging and creative from our top competitors. Ensure our own campaigns also adhere to our best practice guidelines.
• Create segmented customer lists and schedule communications for all brands.
• Support the development of an A/B testing plan and provide insights and recommendations to the trading team based on results.
• Create engaging push notifications to drive customer retention, in line with daily trading messages.
• Manage our customer blocklist, investigating permission, preference and communication queries referred by the Customer Services team.
• Work with CRM and data teams to grow analysis skills and customer knowledge, aiming to help run weekly and daily reports. Utilise these skills to dive into performance across territories and brands to identify how well campaigns are performing for each site.
• Support the roll out of automated customer journeys for email, web and app.
• Occasionally supporting our design team with email builds, targeting queries and personalisation in our ESP.
• Assist with ad-hoc projects assigned to the CRM team.

What you will bring

• Quick learner
• Driven and ambitious to achieve excellence.
• Outstanding communication skills
• Meticulous attention to detail and constantly seeking to improve.
• Analytical and creative mindset with experience in A/B testing and Google Analytics
• Fast and eager learner
• Demonstrated ability to collaborate with a team and work independently in a high-pressure environment.
• Relevant qualification or experience in marketing (desired but not essential)
• Essential IT skills, proficient in Excel
• Relevant degree / a-level qualification or experience in a marketing / e-commerce environment is preferable but not essential.
• Experience using an Email Service Provider or CRM system (desired but not essential).
• Basic knowledge of html and Email Service Provider (desired but not essential)
• Basic photoshop skills preferable.

Yours Clothing is a retailer that provides the best value on the UK high street and internet for curvy customers. Along with our big and tall menswear brand, BadRhino, our Long Tall Sally brand and our most recent addition, PixieGirl Petites, the business is growing at pace to cater for non-standard sizes on the high street and online.
Our continued success comes from our entrepreneurial thinking and listening to our customers to deliver fashion products at the right price. Our environment is fast paced, ever evolving and full of excitement. Yours Clothing continues to expand and become the number one plus size fashion retailer in the UK whilst continuing to develop our brands into new and exciting niche markets both in the UK and further afield.
Find out more about us here