Digital Campaign & Reporting Specialist

at  Canadian Cancer Society

Job title: Digital Campaign Specialist
Work Model: Hybrid
Location: Any CCS Office (Toronto, Vancouver, Montreal, Victoria, Ottawa, Calgary, Halifax, St John’s, Kelowna, Prince George, Hamilton, or Quebec City). Detailed office location information can be found by visiting this link: (https://cancer.ca/en/contact-us)
Salary Band: 4 ($52,000 - $75,000 CAD)

WHY JOIN THE CANADIAN CANCER SOCIETY (CCS)?

The Canadian Cancer Society works tirelessly to save and improve lives. We fund the brightest minds in cancer research. We provide a compassionate support system for all those affected by cancer, across Canada and for all types of cancer. As the voice for people who care about cancer, we work with governments to shape a healthier society. No other organization does all that we do to make lives better today and transform the future of cancer forever.
Help us make a difference.
The Canadian Cancer Society (CCS) is seeking a Digital Campaign & Reporting Specialist to support internal clients in fundraising, brand, advocacy, and education campaigns.
The successful individual will work with cross-functional teams to coordinate our digital campaign efforts, gather assets, report on fundraising and mission initiatives, and optimize content for search engines. The incumbent will provide technical and coordination support on integrated campaigns across all digital channels: email, website, SEO, paid online advertising, and social media. Additionally, the individual will be responsible for campaign project management and account management of internal client stakeholders. This is an amazing opportunity for someone who enjoys building strong client relationships, digital strategy, and likes to keep their technical skills sharp.
We are looking for someone who takes deep personal accountability for their work, has a passion for excellence, and understands the importance of delivering value and building strong relationships with clients, supporters, donors, and their team. Simply put, if you’re bright, driven and looking for a challenge, this is the place to be.

QUALIFICATIONS:

• Minimum 3-5 years of related experience in digital marketing or digital fundraising.
• University Degree BA or equivalent.
• Demonstrated expertise with: website CMS, e-mail marketing, search engine optimization, and Google Analytics.
• Strong presentation skills and the ability to lead client / project meetings.
• Strong relationship-management skills and comfort communicating with stakeholders at various levels of the organization.
• Close attention to detail; the ability to prioritize, and excellent time management skills to deliver high quality work for multiple projects while meeting aggressive deadlines.
• Analytical and problem-solving skills, including experience with online data collection, analysis, and report development.
• Working knowledge of HTML5 and CSS.
• Proficiency in MS Office, particularly Powerpoint and Excel.
• Proficiency in Photoshop.
• Proficiency with search engine optimization techniques.
• Bilingualism (English & French) is ideal.

• Act as first point-of-contact for digital consultations.
• Support digital campaign activities through the entire project cycle: strategy, planning, execution, and analysis.
• Support overall delivery of all digital activities within your portfolio: including project timelines, schedules, coordination with external and internal teams, etc.
• Develop reports and provide data-driven recommendations to inform future strategies and plans.
• Optimize websites for search engines (SEO)
• Create and edit web content.
• Build and maintain strong relationships with internal clients.
• Work closely with content specialists and the Digital team to create and implement campaign content.
• Ensure CCS’s visual identity and web development standards are respected in all digital marketing initiatives.
• Collaborate with team members to improve processes and share best-practices.
• Actively contribute to our culture of justice, belonging, equity, diversity, and inclusion by ensuring that all staff feel represented and heard regardless of their gender, age, religion, ethnicity, and nationality or race.
• Code, design, A/B test, and deploy email marketing campaigns.
• Other projects/duties as assigned.