Digital Marketing Coordinator

at  EY

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.

SKILLS AND ATTRIBUTES FOR SUCCESS:

• Expert organization skills with impeccable attention-to-detail
• Strong project management with the ability to multitask on a variety of different projects
• Excellent verbal and written communication skills with strong business acumen
• Positive, proactive can-do attitude with a no-task-too-small mentality and a hunger to contribute
• Ability to work independently and part of a team

YOUR KEY RESPONSIBILITIES:

• Manage digital projects through development of timelines, task assignment and progress tracking as needed
• Manage the handoff and tracking of web leads
• Liaison with internal teams regarding miscellaneous web requests
• Manage email and web intake requests through Zendesk ticketing system
• Interface with Web Developers to help with site content, usability, maintenance, updating and evolution of the website
• Analyze website traffic and seek opportunities and avenues to optimize performance
• Collaborate with team to build campaign reporting; analyze data in Adobe Analytics and consolidate results in PowerPoint to tell a story
• Assistance with tasks associated with the SEO and SEM strategy; monitor SEO web crawls in Conductor, support SEO/SEM lead with technical updates
• Support paid media manager with traffic sheet development and tracked URL generation
• Manage and update web trackers and calendars daily
• Conduct audits and actively participate in knowledge sharing
• Organize files, own, and manage team SharePoint, and distribute digital marketing materials to relevant stakeholders
• Identify and execute improvements for processes, content, and campaign performance
• Other projects/duties as assigned

TO QUALIFY FOR THE ROLE, YOU MUST HAVE:

• Post-secondary education in marketing (preferably with a digital focus)
• 2+ years of experience in playing a supporting role in the planning, creation and measurement of high-quality marketing and campaigns
• Proficiency in MS Office software (Excel, Word, PowerPoint, etc.).
• Hands-on expertise with third-party platforms like Adobe Experience Manager, Adobe Analytics, Microsoft Azure, Zen Desk
• Knowledge of Adobe Creative suite / graphic design an asset (Photoshop, Illustrator, InDesign).
• Understanding of digital best practices and platforms
• An understanding of how digital fits into the larger marketing and firm ecosystem
• Experience working in a fast-paced, complex, yet dynamic work environment