Digital Marketing Lead

at  MISS AMARA

DIGITAL MARKETING LEAD — CHALLENGE, INSPIRE AND GROW WITH US AT MISS AMARA

We are looking for a passionate and driven Digital Marketing Lead to help us transform the way rugs are sold online! This is a full-time remote role.

ABOUT US

We’re growing here at Miss Amara — fast. We’re reinventing the way that customers buys rugs online, innovating how people buy rugs through industry-first technology and a best-in-class customer experience. Since launching in 2014, Miss Amara has experienced rapid growth and is now regarded as one of the emerging e-commerce leaders in the APAC. We’ve received industry recognition for our innovation, customer-first mindset and growth trajectory, including:

• Ranked 150th in the Deloitte Fast 500 Tech Companies Asia-Pacific 2021
• Ranked 26th in the Financial Times (FT) Fastest Growing Tech Companies 2021
• Winner, Innovation Champion, National Retail Awards 2022
• Ranked 56th in the AFR Fast 100 2022

We are looking for a stellar team member. You’ll join our experienced Marketing team in shaping a strong team culture that you can be proud of.
As the Digital Marketing Lead, you’ll spearhead our digital strategy, elevating our online presence. You will orchestrate all digital initiatives, leveraging your expertise in Google Ads, YouTube, ecommerce, and marketing analytics to drive campaign success and optimize ROI.

What you’ll do:

• Plan and execute high impact marketing campaigns: This involves building the brand, highlighting seasonal ranges, and orchestrating successful sale events.
• Account manage and optimize marketing channels: Oversee various marketing channels and third-party technologies to mature programs and improve ROI.
• Support the Head of Marketing with business reporting: Assist in providing business reporting, weekly and monthly marketing reports, implementation tasks, and research to support strategic decision-making.
• SEO strategy development: Utilize great working knowledge of SEO strategy and tactics to build out and enhance the SEO program.
• Manage budgets and optimize spend: Responsible for effectively managing budgets, analyzing campaign performance, and optimizing spending on a daily and weekly basis.