Digital Marketing Manager (f/m/d)

at  Aleph Alpha

OVERVIEW:

We are seeking a highly skilled and experienced Digital Marketing Manager to spearhead and execute our digital marketing initiatives. The successful candidate will play a pivotal role in developing and implementing comprehensive digital marketing strategies, maximizing online presence, and driving measurable results. The Digital Marketing Manager will report directly to the future Head of Marketing and collaborate closely with cross-functional teams to support overarching marketing objectives.

• Develop, execute, and manage comprehensive digital marketing strategies aligned with the company’s overall marketing and business objectives.
• Oversee the planning and implementation of digital marketing campaigns across various channels, including social media, email, SEO, SEM, and content marketing.
• Analyze and leverage digital performance metrics and KPIs to optimize campaign effectiveness, lead generation, and customer acquisition.
• Manage and optimize the company’s online presence, including website content, social media platforms, and digital advertising efforts, to ensure consistency and brand messaging alignment.
• Lead, mentor, and collaborate with a team of digital marketing professionals, fostering a culture of creativity, innovation, and continuous improvement.
• Stay abreast of digital marketing trends, industry best practices, and emerging technologies to drive innovation and lead the organization’s digital marketing efforts.