Digital Marketing Manager

at  Nvolve Group Ltd

Location: Letterkenny, Co. Donegal, Ireland Department: Marketing Reports To: Head of Marketing
Job Summary: Nvolve are seeking a highly skilled and versatile Digital Marketing Manager to lead our digital marketing efforts, focusing on content creation, lead generation, and event management. The ideal candidate will be a dynamic marketer capable of driving engagement, enhancing our brand’s visibility, and generating demand through strategic content marketing and digital campaigns.

REQUIRED SKILLS AND EXPERIENCE:

A minimum of 3 years’ experience in digital marketing, with a proven track record in content marketing, lead generation, and event management.
Strong portfolio demonstrating success in creating engaging, effective marketing content and executing digital campaigns.
Expertise in SEO strategies and marketing automation tools, with a preference for candidates experienced with HubSpot.
Exceptional organisational skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
Excellent communication and collaboration skills, capable of working effectively with cross-functional teams and stakeholders.
Analytical mindset, with experience in leveraging data and analytics to inform marketing decisions and drive results.

Design and execute comprehensive digital marketing campaigns to engage our target audience, generate leads, and support the buyer’s journey.
Lead the planning, development, and execution of webinars and live events, ensuring each activity is aligned with our marketing objectives and delivers measurable results.
Craft compelling and SEO-optimised blog content to enhance online visibility and attract quality traffic to our website.
Utilise HubSpot for marketing automation, content distribution, and performance analysis, ensuring strategies are data-driven and aligned with our overarching CRM objectives.
Develop a rich content library, including guides, whitepapers, videos, and infographics, to nurture leads and support the buyer’s journey.
Analyse and report on content, campaign, and event performance, leveraging insights to refine strategies, optimise engagement, and improve ROI.